When talking about the main stakeholders in this case, you can keep to Donaldson’s and Preston’s model which shows different types (see fig. 1). A stakeholder generally is “defined as ‘those groups who are vital to the survival and success of the corporation’ and as ‘any group or individual who can affect or is affected by the achievement of the organization’s objectives’” (Boatright, 2003, 390). Crane and Matten, however, take competitors as main stakeholders into account as well (Crane and Matten, 2004), which completes the main stakeholder network within this case of BMW and Rover. [...]
Inhaltsverzeichnis (Table of Contents)
- An insight view into the main stakeholders
- The relative importance of their stake in BMW and Longbridge
- Central dilemmas a company such as BMW finds itself in with respect to such circumstances
- BMW's role in the context of the ‘extended' view of corporate citizenship
Zielsetzung und Themenschwerpunkte (Objectives and Key Themes)
This paper examines the ethical considerations and management dilemmas faced by BMW in its decision to withdraw from Rover Longbridge. It explores the complex stakeholder landscape and the company's responsibilities within the framework of corporate citizenship. The analysis focuses on the impact of BMW's decision on various stakeholder groups, including employees, customers, suppliers, and the local community.
- Ethical considerations and management dilemmas faced by BMW
- The impact of BMW's decision on various stakeholder groups
- BMW's responsibilities within the framework of corporate citizenship
- The role of the government and local community in the decision-making process
- The importance of balancing the interests of different stakeholders
Zusammenfassung der Kapitel (Chapter Summaries)
The first chapter provides an overview of the key stakeholders involved in the case, including their interests and influence. The relative importance of their stake in both BMW and Longbridge is discussed, highlighting the various pressures and concerns faced by the German car manufacturer.
The second chapter delves into the central dilemmas that a company like BMW faces when confronted with such complex situations. This chapter explores the tensions between maximizing shareholder value and fulfilling social responsibilities, as well as the potential conflicts arising from competing interests within the stakeholder network.
The third chapter examines BMW's role within the context of the ‘extended’ view of corporate citizenship. It considers the ethical implications of BMW's decision and its broader impact on the local community, employees, and the reputation of the company.
Schlüsselwörter (Keywords)
The main keywords and focus topics of the text include: stakeholder analysis, ethical dilemmas, corporate social responsibility, corporate citizenship, stakeholder engagement, management decision-making, business ethics, ethical leadership, and the case of BMW's withdrawal from Rover Longbridge.
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- Johannes Weber (Autor), 2005, The 'English Patient': BMW withdraws from Rover Longbridge, Múnich, GRIN Verlag, https://www.grin.com/document/69927