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Polestar as a Rising Star in the EV Market. Case Study in the Field of Brand Management and Integrated Marketing Communications

Autor:in: Jakob Maas (Author), David Heidler (Author), Tim Betz (Author), Pim Groot Koerkamp (Author)

Subject: Business economics - Offline Marketing and Online Marketing

Category: Case Study , 2021 , Grade: 1,3

Price: US$ 19.99