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Seniorenmarketing. Die vernachlässigte Zielgruppe der über 50 Jährigen
Hilfestellung durch die Segmentierung und daraus abgeleitete Anforderungen an die kommunikative Ansprache im Wachstumsmarkt der Senioren
Autor:in:
Dr. Yvonne M. Peters (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2016
Price:
US$ 17.99