Results for » cultural «  (131 results)

Cultural Differences in Business Life. Understanding German and American Business Culture

Stereotypes in Cross Cultural Communication ragarding Germans

Analysis of Cultural Differences and their Effects on Marketing Products in the United States of America and Germany with a Focus on Cultural Theories of Hall and Hofstede

Investigation of the Marketing of the Red Bull Company in Consideration of Cultural Aspects

Cross-Cultural Business Communication
Intercultural Competence as a universal Interculture

Cultural Influences on Consumer Goods Marketing in China
A German Perspective

Cultural Differences in the Perception of Brand Personalities
Between German and Polish Customers

Consumer Behavior - Consumer as Decision Maker with cultural background

The impact of cultural difference in international business communication
At the example of Germany and France

Cultural Differences in Sensory Marketing. The Influence of Culture-specific Factors on Consumers’ Sensory Perception

Cross-Cultural Consumer Behaviour. A comparison between Germany and the U.S.

Making a Difference - The societal marketing concept supporting educational and cultural issues

Cross-Cultural Differences in Electronic Word-of-Mouth Influence on Purchase Intention
An empirical study

Chinese and British consumer behavior differences with reference to Hofstede’s cultural dimensions
Marketing mix of project "Eden" in Qingdao (deleted)

Should Brand Design using Brand Personality be adapted to the cultural differences of international markets?

German international companies in the Portuguese market. The impact of cultural differences on the brand personality

Reasons beyond motives. Psychology or relationship marketing? A cross-cultural investigation of football fans' motivations
Using case studies of Manchester United FC and Chelsea FC

Intercultural Business Presentations
The adaption of buisness presentation to the cultural values of international audiences

Online Dating – A cross-cultural comparison of matchmaking websites in the United States of America, Germany, India, and Japan

The effectiveness of product placement for the automobile industry and its impact on consumer behavior
A cross-cultural perspective

Factors influencing Entrepreneurship
Cross-Cultural Research of Germany and the UK

Global Brands & Culture
Transformations towards a globally unified culture of consumption

Corporate Culture & Change Management

Intercultural Marketing. The Impact of Culture on the Marketing-Mix

How does culture matter when different companies merge together?