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werbemassnahme
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Greenwashing. Anwendung in der Kosmetikbranche
Wird die Werbemaßnahme bewusst von Konsumenten wahrgenommen?
Autor:in:
Anonym (Author)
Subject:
Business economics - Business Ethics, Corporate Ethics
Category:
Bachelor Thesis , 2019 , Grade: 1,3
Price:
US$ 42.99
Externe Kommunikation von Nachhaltigkeit. Eine empirische Untersuchung der Wirkung von Nachhaltigkeitskommunikation auf die Kunden
Autor:in:
Iris Reichelt (Author)
Subject:
Business economics - Business Ethics, Corporate Ethics
Category:
Scientific Study , 2017 , Grade: 1,0
Price:
US$ 19.99
