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Academic texts about Aaker
5 publications
Auswahlmethoden für Testimonials in der Werbung
Bestimmung eines geeigneten Prominenten in der Werbung
Autor:in:
Daniela Scheele (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 98 Pages , Grade: 1,7
Catalog Number:
168734
Price:
US$ 42.99
Cultural Differences in the Perception of Brand Personalities
Between German and Polish Customers
Autor:in:
Martin Pydde (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2008 65 Pages , Grade: 2,0
Catalog Number:
127663
Price:
US$ 34.99
Erfolgsfaktoren der Positionierung einer Fitnessstudiomarke
Autor:in:
Nicklas Westphal (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Bachelor Thesis , 2013 97 Pages , Grade: 1,0
Catalog Number:
232849
Price:
US$ 42.99
Fit als zentrale Determinante des Markentransfererfolges
Autor:in:
Susanne von Pappritz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 44 Pages , Grade: 2,0
Catalog Number:
1453793
Price:
US$ 21.99
Wie sich Marken im Wettbewerb positionieren und differenzieren können. Eine Analyse am Beispiel von "Apple"
Autor:in:
Paul Pavlitzek (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2024 38 Pages , Grade: 1,7
Catalog Number:
1481555
Price:
US$ 19.99
