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Academic texts about  COMS

2  publications
  • The Benetton advertising campaigns: Intentions, receptions and the legitimacy of raising global issues in advertising
    Title: The Benetton advertising campaigns: Intentions, receptions and the legitimacy of raising global issues in advertising
    Autor:in: Anonym (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Term Paper , 2003 12 Pages , Grade: B-68
    Catalog Number: 17210
    Price: US$ 15.99
  • Theoretical approach of how to conduct ethnographically-inspired audience research of web-based fandom of the soap opera Lindenstrasse
    Title: Theoretical approach of how to conduct ethnographically-inspired audience research of web-based fandom of the soap opera Lindenstrasse
    Autor:in: Anonym (Author)
    Subject: Sociology - Methodology and Methods
    Category: Term Paper , 2003 18 Pages , Grade: A-77
    Catalog Number: 16686
    Price: US$ 15.99
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