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Academic texts about Congruity theory
1 publications
German international companies in the Portuguese market. The impact of cultural differences on the brand personality
Autor:in:
Juliane Couto (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2014 64 Pages , Grade: 2,2
Catalog Number:
376079
Price:
US$ 34.99