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Academic texts about  low-cost strategy;

2  publications
  • Case study and comparative strategic analysis of Toyota and Ryanair
    The key differences in the operations strategy of manufacturers and service firms in terms of process design, supply chain, human resources, capacity, innovation and quality management.
    Title: Case study and comparative strategic analysis of Toyota and Ryanair
    Autor:in: BA (Hons) Christoph Müller (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Research Paper (undergraduate) , 2011 63 Pages , Grade: A
    Catalog Number: 170671
    Price: US$ 34.99
  • Ryanair case study and strategic analysis
    An analysis on the competitiveness and low-cost strategy of Europe’s leading low-cost carrier Ryanair
    Title: Ryanair case study and strategic analysis
    Autor:in: BA (Hons) Christoph Müller (Author)
    Subject: Business economics - Company formation, Business Plans
    Category: Research Paper (undergraduate) , 2011 37 Pages , Grade: A
    Catalog Number: 170739
    Price: US$ 19.99
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