Academic texts about marketing psychology

3 publications

Storytelling in Marketing and Advertising Psychology

Autor:in: Mira Knauer (Author)

Subject: Business economics - Offline Marketing and Online Marketing

Category: Term Paper , 2022 7 Pages , Grade: 1,2

Catalog Number: 1266270

Price: US$ 6.99
The influence of packaging colour on expected and perceived product attributes of low-involvement products. Colour as a silent salesman

Autor:in: Jessica Novi (Author)

Subject: Business economics - Offline Marketing and Online Marketing

Category: Bachelor Thesis , 2021 54 Pages , Grade: 1

Catalog Number: 1190748

Price: US$ 21.99
Vertrauensaufbau durch psychologisch fundierte Kommunikation bei Bauprojekten - New

Autor:in: Anonym (Author)

Subject: Psychology - Work, Business, Organisation

Category: Bachelor Thesis , 2025 131 Pages , Grade: 1.0

Catalog Number: 1672988

Price: US$ 42.99