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Academic texts about MROI
1 publications
Returns on Omnichannel Marketing. Towards a holistic framework to manage and measure Omnichannel strategy's success in the premium fashion industry
Autor:in:
Insa Schniedermeier (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 107 Pages , Grade: 1,0
Catalog Number:
368175
Price:
US$ 42.99
