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Academic texts about  Oliviero

1  publications
  • Shock advertising. Are consumer responses affected by culture? A case study on Benetton campaigns under Oliviero Toscani examining German and English responses
    United Colours - United Opinions - United Cultures
    Title: Shock advertising. Are consumer responses affected by culture? A case study on Benetton campaigns under Oliviero Toscani examining German and English responses
    Autor:in: Kerstin Holz (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Bachelor Thesis , 2006 104 Pages , Grade: First class
    Catalog Number: 69778
    Price: US$ 42.99
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