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Academic texts about Psychographic
1 publications
Psychographic target group analysis on the basis of an empirical research for the brands Adidas, NIKE and Puma using the innovative approach of the Semiometrie
Autor:in:
Robert Tönnis (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2007 164 Pages , Grade: 1,0
Catalog Number:
88451
Price:
US$ 46.99