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Academic texts about retailer
6 publications
Brand Extension. How Sub-Branding can be used to stretch a Brand effectively
An analysis of the German Sportswear Retailer Adidas
Autor:in:
Lina Seil (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2016 34 Pages , Grade: 2,0
Catalog Number:
342673
Price:
US$ 19.99
Critical analysis of the influence of discount retailers on Tesco plc in the UK
Autor:in:
Md Mahabubur Rahman (Author)
Subject:
Business economics - Operations Research
Category:
Project Report , 2015 23 Pages , Grade: Distinction
Catalog Number:
318301
Price:
US$ 19.99
Critical Analysis of the Practice in Global Supply Chain Management at a Retailer
Case Study on Wal-Mart
Autor:in:
Klope Mark (Author)
Subject:
Business economics - Operations Research
Category:
Term Paper , 2012 9 Pages , Grade: B
Catalog Number:
269415
Price:
US$ 6.99
Global Corporate Social Responsibility of Tesco (Grocery Retailer, UK)
Critical Evaluation
Autor:in:
Richards Macdonald (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Term Paper , 2011 21 Pages , Grade: A
Catalog Number:
213347
Price:
US$ 18.99
In-Store Marketing of the American Retailer Macy's
Elements, Advantages and Disadvantages of In-Store Marketing
Autor:in:
Anonym (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2019 28 Pages , Grade: 1,5
Catalog Number:
539276
Price:
US$ 19.99
The impact of product packaging on consumers’ value perception
Does packaging enable retailers to take premium pricing with their retailer brand premium tier in the food segment in Germany?
Autor:in:
Christoph Breetz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 79 Pages , Grade: 1.0
Catalog Number:
266639
Price:
US$ 40.99
