Michael Wuta

eBooks: 1
Created on: 2/28/2018

Info

Created on: 2/28/2018

Texts (1)

Storytelling as a critical success factor in video advertisements
An empirical analysis of storytelling elements deployed in the most viewed video advertisements

Subject: Business economics - Offline Marketing and Online Marketing

Category: Master's Thesis , 2018 75 Pages , Grade: 1,0

Catalog Number: 414656

Price: US$ 32.99