Case Study: TCL Multimedia


Scientific Essay, 2009

4 Pages, Grade: 99


Abstract or Introduction

TCL a Chinese company founded in 1982 as a Multimedia manufacturer in 2003 has a market share of 18% of Television set sales in China (Bartlett, Choshal and Beamish, 2008). With a run-up to China’s World Trade Organization (WTO) China will be open to international competitors and TCL will be better placed in the competition by internationalization

Details

Title
Case Study: TCL Multimedia
College
Northcentral University
Course
Global Business Strategic Management
Grade
99
Author
Year
2009
Pages
4
Catalog Number
V131776
ISBN (eBook)
9783640381364
File size
397 KB
Language
English
Keywords
Case, Study, Multimedia
Quote paper
tokunbo olukoya (Author), 2009, Case Study: TCL Multimedia, Munich, GRIN Verlag, https://www.grin.com/document/131776

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