Electronic banking (e-banking) has brought about a revolution in the functioning of banks as it offers major opportunities to banks and their customers. This has made the transition to electronic banking a necessity for banks in order to be viable. Despite its benefits, developing countries still lag behind in the adoption of electronic banking. This study therefore seeks to examine the adoption of e-banking in the Ghanaian banking industry with Guaranty Trust Bank Ghana Limited (GTBank) as the case study to identify the benefits, challenges and critical success factors for the adoption of e-banking in the Ghanaian banking industry. The research made use of questionnaires and interviews to collect data from staff and customers of GTBank. The results of the study indicated that e-banking adoption was a business strategy taken by the bank in response to customer needs and the changing marketing trends in the banking industry. The benefits, challenges and critical success factors of e-banking are also identified and discussed. From the study it is obvious that tremendous benefitssuch as revenue generation, improvement in productivity and efficiency in service delivery and cost savings were derived from e-banking. The lack of a solid technology infrastructure was identified as a major challenge of e-banking adoption in the country. The study however revealed that there is a promising future for e-banking in Ghana.Some recommendations to enhance the adoption of e banking in country are made based on this study.
Table of Contents
- Introduction
- Background to the Study
- Statement of the Problem
- Research Objectives
- Research Questions
- Significance of the Study
- Scope and Limitation of Study
- Brief Methodology
- Structure of the Study
Objectives and Key Themes
This study aims to examine the adoption of electronic banking (e-banking) in the Ghanaian banking industry, using Guaranty Trust Bank Ghana Limited (GTBank) as a case study. The research seeks to identify the benefits, challenges, and critical success factors for e-banking adoption in the Ghanaian context. Data was collected through questionnaires and interviews with GTBank staff and customers.
- Adoption of e-banking in Ghana's banking sector
- Benefits and challenges of e-banking adoption in developing countries
- Critical success factors for e-banking implementation
- Impact of e-banking on bank operations and customer service
- Technological infrastructure and its role in e-banking success
Chapter Summaries
Introduction: This chapter sets the stage for the research by providing background information on the evolution of banking, the impact of Information and Communications Technology (ICT) on banking operations, and the growing importance of electronic banking in a globalized world. It highlights the disparity between e-banking adoption in developed and developing countries, focusing specifically on the Ghanaian context. The chapter then articulates the research problem, objectives, and questions, explaining the significance of the study and outlining its scope, limitations, and methodology. The research problem centers on understanding GTBank's successful e-banking adoption and identifying factors contributing to its success in the Ghanaian market, given the challenges faced by other banks in similar developing economies. The chapter concludes by summarizing the structure of the study, outlining the content of each subsequent chapter.
Keywords
Electronic banking, e-banking adoption, Ghana, banking sector, Guaranty Trust Bank, ICT, benefits, challenges, critical success factors, developing countries, technology infrastructure, customer service, business strategy.
Frequently Asked Questions: A Comprehensive Language Preview
What is the main topic of this study?
This study examines the adoption of electronic banking (e-banking) in the Ghanaian banking industry, using Guaranty Trust Bank Ghana Limited (GTBank) as a case study. It focuses on identifying the benefits, challenges, and critical success factors for e-banking adoption within the Ghanaian context.
What are the key research objectives?
The research aims to understand the successful adoption of e-banking at GTBank in Ghana, considering the challenges faced by other banks in similar developing economies. It seeks to identify the benefits and challenges of e-banking adoption in developing countries and the critical success factors for successful e-banking implementation.
What methodologies were used in this research?
Data was collected through questionnaires and interviews with GTBank staff and customers.
What are the key themes explored in this study?
Key themes include the adoption of e-banking in Ghana's banking sector; the benefits and challenges of e-banking adoption in developing countries; critical success factors for e-banking implementation; the impact of e-banking on bank operations and customer service; and the role of technological infrastructure in e-banking success.
What is covered in the introduction chapter?
The introduction provides background information on the evolution of banking, the impact of ICT on banking operations, and the growing importance of electronic banking globally. It highlights the disparity in e-banking adoption between developed and developing countries, focusing on Ghana. The chapter also outlines the research problem, objectives, questions, significance, scope, limitations, methodology, and the structure of the study.
What are the key words associated with this research?
Key words include: Electronic banking, e-banking adoption, Ghana, banking sector, Guaranty Trust Bank, ICT, benefits, challenges, critical success factors, developing countries, technology infrastructure, customer service, business strategy.
What does the study cover beyond the introduction?
While not explicitly detailed in the preview, the full study would likely delve deeper into each of the key themes outlined, providing detailed analysis, findings, and conclusions based on the collected data.
What is the overall purpose of this language preview?
This language preview offers a comprehensive overview of the study, including the title, table of contents, objectives and key themes, chapter summaries, and keywords. It serves as a concise summary intended for academic use and analysis.
- Quote paper
- Dr. David Ackah (Author), Makafui R. Agboyi (Author), 2014, Adoption of Electronic Banking in Ghana Banking System, Munich, GRIN Verlag, https://www.grin.com/document/284721
