Excerpt
Table of contents
1. Introduction
2. Company backgrounds
2.1. McDonald’s company background
2.2. Subway’s company background
3. Corporate strategies
3.1. McDonald’s corporate strategy
3.2. Subway’s corporate strategy
4. Organisational structures
4.1. McDonald’s organisational structure
4.2. Subway’s organisational structure
4.3. Comparison of the competitors organisational structure
5. How good do the structures reflect the corporate strategies of the competitors?
6. Conclusion and Outlook
References
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- Patrick Schneider (Author), 2019, McDonald’s and Subway. A critical comparison of their organisational structures and fit to the chosen corporate strategy, Munich, GRIN Verlag, https://www.grin.com/document/464712
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