Academic texts about RFM

2 publications

Customer Targeting - Überblick über die empirischen Erkenntnisse

Autor:in: Dipl.-Kfm. André Wycisk (Author)

Subject: Communications - Public Relations, Advertising, Marketing, Social Media

Category: Diploma Thesis , 2010 62 Pages , Grade: 2,0

Catalog Number: 161700

Price: US$ 34.99
Methoden zur Kundenbasisanalyse

Autor:in: Sven Duggen (Author)

Subject: Business economics - Offline Marketing and Online Marketing

Category: Seminar Paper , 2010 20 Pages , Grade: 1,3

Catalog Number: 170292

Price: US$ 18.99