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Academic texts about scandals
2 publications
Celebrity Scandals and their Impact on Brand Image: A Study among Young Consumers
A Theoretical and Empirical Investigation
Autor:in:
Raphael Städtler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2010 100 Pages
Catalog Number:
170577
Price:
US$ 42.99
Failure as a Chance. Managing Organizational Change after Corporate Scandals
Autor:in:
Vanessa Ostertag (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Bachelor Thesis , 2014 39 Pages , Grade: 1.0
Catalog Number:
450747
Price:
US$ 19.99
