Academic texts about Strategic Brand Management

4 publications

Brand Management Concept for a Delivery Service

Autor:in: Matthias Schimmel (Author)

Subject: Business economics - Offline Marketing and Online Marketing

Category: Term Paper (Advanced seminar) , 2011 24 Pages , Grade: 1,0

Catalog Number: 232916

Price: US$ 19.99
German international companies in the Portuguese market. The impact of cultural differences on the brand personality

Autor:in: Juliane Couto (Author)

Subject: Business economics - Offline Marketing and Online Marketing

Category: Bachelor Thesis , 2014 64 Pages , Grade: 2,2

Catalog Number: 376079

Price: US$ 34.99
Re-branding of Azerbaijan National Wine "SAVALAN" - New

Autor:in: Ulkar Suleymanova (Author)

Subject: Business economics - Miscellaneous

Category: Term Paper , 2015 19 Pages

Catalog Number: 1735842

Price: US$ 18.99
Strategic brand management of Swiss MedTech companies in China
A qualitative multiple-case study

Autor:in: Selina Zeder (Author)

Subject: Business economics - Offline Marketing and Online Marketing

Category: Master's Thesis , 2015 64 Pages

Catalog Number: 315336

Price: US$ 0.99