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Multiplex Business Networks. The Many-Faced Relationship

Name: Multiplex Business Networks. The Many-Faced Relationship
Price: 18.95 EUR
Availability: InStock
Author: Martin Hölscher
ISBN: 978-3-668-94050-5

Forschungsarbeit, 2019

40 Seiten, Note: 1,3

Martin Hölscher (Autor:in)

Leseprobe

Table of contents

List of Figures

List of Tables

List of Abbreviations

1 Introduction

2 Theoretical Foundation
2.1 Types of Business Networks
2.2 Establishment and Development of Business Networks
2.3 Small and Medium-sized Enterprises and Start-Ups

3 Overview of the state-of-the-art
3.1 Product or Service Exchange
3.2 Information Exchange
3.3 Financial Exchange
3.4 Social Exchange
3.5 Multiplex Interaction of the Exchange Types

4 Discussion

5 Limitatioand Future Research

6 Conclusion

Appendix

References

Ende der Leseprobe aus 40 Seiten

Details

Titel: Multiplex Business Networks. The Many-Faced Relationship
Hochschule: Universität Mannheim (Chair of B2B Marketing, Sales & Pricing)
Note: 1,3
Autor: Martin Hölscher (Autor:in)
Jahr: 2019
Seiten: 40
Katalognummer: V477244
ISBN (eBook): 9783668940499
ISBN (Buch): 9783668940505
Sprache: Englisch
Schlagworte: Multiplex Business Networks, business networks, interfirm networks, business network theory, business relationships, compound relationship, multiplex relationships, collaborative relationships, B2B relationships, interorganizational relationships, business ties, multiplex business ties, direct ties, indirect ties, marketing channel dyads, business alliances, marketing alliances, product alliances, strategic alliances, alliance networks, knowledge networks, buyer-supplier-relationship, buyer-seller-relationship, structural holes, small business alliances, small business networks

Arbeit zitieren: Martin Hölscher (Autor:in), 2019, Multiplex Business Networks. The Many-Faced Relationship, München, GRIN Verlag, https://www.grin.com/document/477244

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