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Multiplex Business Networks. The Many-Faced Relationship


Trabajo de Investigación, 2019

40 Páginas, Calificación: 1,3


Extracto


Table of contents

Table of contents

List of Figures

List of Tables

List of Abbreviations

1 Introduction

2 Theoretical Foundation
2.1 Types of Business Networks
2.2 Establishment and Development of Business Networks
2.3 Small and Medium-sized Enterprises and Start-Ups

3 Overview of the state-of-the-art
3.1 Product or Service Exchange
3.2 Information Exchange
3.3 Financial Exchange
3.4 Social Exchange
3.5 Multiplex Interaction of the Exchange Types

4 Discussion

5 Limitatioand Future Research

6 Conclusion

Appendix

References

Final del extracto de 40 páginas

Detalles

Título
Multiplex Business Networks. The Many-Faced Relationship
Universidad
University of Mannheim  (Chair of B2B Marketing, Sales & Pricing)
Calificación
1,3
Autor
Año
2019
Páginas
40
No. de catálogo
V477244
ISBN (Ebook)
9783668940499
ISBN (Libro)
9783668940505
Idioma
Inglés
Palabras clave
Multiplex Business Networks, business networks, interfirm networks, business network theory, business relationships, compound relationship, multiplex relationships, collaborative relationships, B2B relationships, interorganizational relationships, business ties, multiplex business ties, direct ties, indirect ties, marketing channel dyads, business alliances, marketing alliances, product alliances, strategic alliances, alliance networks, knowledge networks, buyer-supplier-relationship, buyer-seller-relationship, structural holes, small business alliances, small business networks
Citar trabajo
Martin Hölscher (Autor), 2019, Multiplex Business Networks. The Many-Faced Relationship, Múnich, GRIN Verlag, https://www.grin.com/document/477244

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