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Multiplex Business Networks. The Many-Faced Relationship


Travail de Recherche, 2019

40 Pages, Note: 1,3


Extrait


Table of contents

Table of contents

List of Figures

List of Tables

List of Abbreviations

1 Introduction

2 Theoretical Foundation
2.1 Types of Business Networks
2.2 Establishment and Development of Business Networks
2.3 Small and Medium-sized Enterprises and Start-Ups

3 Overview of the state-of-the-art
3.1 Product or Service Exchange
3.2 Information Exchange
3.3 Financial Exchange
3.4 Social Exchange
3.5 Multiplex Interaction of the Exchange Types

4 Discussion

5 Limitatioand Future Research

6 Conclusion

Appendix

References

Fin de l'extrait de 40 pages

Résumé des informations

Titre
Multiplex Business Networks. The Many-Faced Relationship
Université
University of Mannheim  (Chair of B2B Marketing, Sales & Pricing)
Note
1,3
Auteur
Année
2019
Pages
40
N° de catalogue
V477244
ISBN (ebook)
9783668940499
ISBN (Livre)
9783668940505
Langue
anglais
Mots clés
Multiplex Business Networks, business networks, interfirm networks, business network theory, business relationships, compound relationship, multiplex relationships, collaborative relationships, B2B relationships, interorganizational relationships, business ties, multiplex business ties, direct ties, indirect ties, marketing channel dyads, business alliances, marketing alliances, product alliances, strategic alliances, alliance networks, knowledge networks, buyer-supplier-relationship, buyer-seller-relationship, structural holes, small business alliances, small business networks
Citation du texte
Martin Hölscher (Auteur), 2019, Multiplex Business Networks. The Many-Faced Relationship, Munich, GRIN Verlag, https://www.grin.com/document/477244

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