Autor:in:
P. Y. Radhika (Author), Ashwin Tripathy (Author), Aditya Rauniyar (Author), Noel Robert (Author), Karan Karki (Author), P. Hema Devi (Author), M. Veera Swamy (Author), M. Arul Jothi (Author)
Implementation of a customer relationship management strategy to enhance customer satisfaction in the retail selling industry A case study of Sainsbury's Becton
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