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Towards Customer Equity: should marketers shift focus from brand equity?
Autor:in:
Malini Majumdar (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2009
Price:
US$ 19.99
Abercrombie & Fitch. Marketing Analysis
A macro-environmental and competitive audit
Autor:in:
Phillip Weber (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2009 , Grade: 2
Price:
US$ 18.99
Developing a market expansion strategy of a UK based consumer goods company
Graze’s strategic expansion to the Netherlands
Autor:in:
Jule Prescher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2025 , Grade: Mid Distinction
Price:
US$ 19.99
How different channels engage consumers from various psychological perspectives. A case study of Starbucks, Coca-Cola, and Nestle
Autor:in:
Armstrong Odiwuor (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Case Study , 2024 , Grade: A
Price:
US$ 18.99
German Market Launch / Product Launch Plan: Neuro Drinks
Autor:in:
Silvio Wilde (Author)
,
Daniel Franzen (Author)
,
Maxim Stührenberg (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2013
Price:
US$ 34.99
A Comparison of Online Shopping Behavior of American and German Consumers
Autor:in:
MBA, LL.M, Diplom-Kauffrau Silke Kühn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2004 , Grade: 2,7
Price:
US$ 42.99
Trade and Development. Realigning the Textile Industry in Turkey
Autor:in:
Anonym (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2010 , Grade: 5.5
Price:
US$ 18.99
The Support of Value Co-creation
A Critical Determination of the Internal Organisational, Operational and Structural Elements and External Communication and Human Interaction Requirements
Autor:in:
Ädris Osmani (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Project Report , 2016 , Grade: 2,0
Price:
US$ 6.99
Facebook & Societal Marketing. A Strategic Assessment of Social Media Influence on Eco-Friendly Products Promotion
Autor:in:
G V Chandra Mouli (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Project Report , 2017 , Grade: A
Price:
US$ 0.99
E-tailing in India. Customer satisfaction and online consumer buying behaviour
Autor:in:
Saumya Mishra (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2022 , Grade: A
Price:
US$ 42.99
The Experience Economy. Transforming Services through Immersive Customer Journeys
Autor:in:
D. Akude (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Academic Paper , 2024
Price:
US$ 34.99
Green Marketing vs. Greenwashing. Saving the world as a marketing strategy
Autor:in:
Marie Schad (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 34.99
Sustainability as a Trend in Fashion Industry. An Empirical Study about Changing Consumer Behaviour
Autor:in:
Dagmar Cyrklaff (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2017 , Grade: 1,7
Price:
US$ 42.99
Viral Marketing Campaigning
Production, Dispersion and Qualitative Assessment of a Viral YouTube Video
Autor:in:
Timo Wilhelm Rang (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (postgraduate) , 2012 , Grade: 1,0
Price:
US$ 19.99
Implementation of a city marketing strategy
Autor:in:
Oliver Tross (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2006 , Grade: 1,3
Price:
US$ 34.99
How to Manage Customer Relationships in the Age of Digitalization
An Overview of the Influence Factors on Consumers’ Participation in Firm-Hosted Virtual P3 Communities
Autor:in:
Mira Oetzmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2016 , Grade: 1,3
Price:
US$ 19.99
Efficient Document Delivery Service. "Easy to Fly" Launches Marketing in the United States
Autor:in:
Abu Hossen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2023
Price:
US$ 0.99
Key Success Factors of New Products / Product Innovations
Case Study: "Kess & Fit"
Autor:in:
Raffaele Aledda (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2007 , Grade: 1,7
Price:
US$ 42.99
Non-Ownership Services for the Base of the Pyramid
An Analysis of the Applicability of Innovative Business Concepts
Autor:in:
Achim Schade (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2012 , Grade: 1,4
Price:
US$ 42.99
The Degrowth Economy. Strategic Path for Clothing Brands´ Future and Empowerment Model for Fashion Consumers?
Autor:in:
Anonym (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2021 , Grade: 1
Price:
US$ 46.99
Competitive Advantage of an ABC Retail Firm
Autor:in:
Business Administrator Mutinda Jackson (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Academic Paper , 2018 , Grade: 95.4%
Price:
US$ 6.99
Elements of the Trade Panel and Special Analyses with Trade Panel Data
Autor:in:
David Nowak (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2001 , Grade: 1,2 (A+)
Price:
US$ 21.99
Fiber board coffins on the Swedish funeral market. Target Costing and Co-Creation
Autor:in:
Anna Lena Bischoff (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2016 , Grade: 1,7
Price:
US$ 21.99
Cultural Influences on Consumer Goods Marketing in China
A German Perspective
Autor:in:
Mark Fernandez (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2015 , Grade: 1,0
Price:
US$ 46.99
International Marketing. The Tesla Brand
Autor:in:
Tobias Hinterwimmer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2018 , Grade: 1,7
Price:
US$ 18.99
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