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Academic texts about  Brand Perception

4  publications
  • Marketing Report about the Australian company Pie Face. Examining overall marketing approach
    Strategic marketing analysis focusing on internal and external factors
    Title: Marketing Report about the Australian company Pie Face. Examining overall marketing approach
    Autor:in: Christopher Roßmann (Author), Derek Ng (Author), Isabelle Stoffregen (Author), Debora Kocak (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Academic Paper , 2018 38 Pages , Grade: 1,0
    Catalog Number: 468958
    Price: US$ 19.99
  • Online Second-Hand Shopping. Threat or Opportunity for Branded Products?
    Title: Online Second-Hand Shopping. Threat or Opportunity for Branded Products?
    Autor:in: Daria Brake (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Master's Thesis , 2014 156 Pages , Grade: 1,7
    Catalog Number: 278444
    Price: US$ 46.99
  • The Damaging Effect of Brand Overexposure. On Brand Equity Dimensions of Luxury Streetwear Brands
    Title: The Damaging Effect of Brand Overexposure. On Brand Equity Dimensions of Luxury Streetwear Brands
    Autor:in: Marten Anton Wolters (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2018 102 Pages , Grade: 1,0
    Catalog Number: 1441069
    Price: US$ 42.99
  • The significant revival of the MINI's brand
    An analysis of the brand's performance, perception and strategy
    Title: The significant revival of the MINI's brand
    Autor:in: Corinna Jung (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Research Paper (undergraduate) , 2011 19 Pages , Grade: 76 % (1,0)
    Catalog Number: 183151
    Price: US$ 18.99
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