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Academic texts about mund-zu-mund-propaganda
3 publications
Guerilla Marketing - Neue Marketingstrategie im Marketing-Mix oder unkonventionelle Kommunikationsmaßnahme?
Autor:in:
Ingrid Forster (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2007 16 Pages , Grade: 1,3
Catalog Number:
179040
Price:
US$ 16.99
Storytelling in der viralen Markenkommunikation
Welche Eigenschaften sollten virale Videos enthalten, damit diese freiwillig von Konsumenten verbreitet werden?
Autor:in:
Nadine Hammele (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2015 146 Pages , Grade: 1,0
Catalog Number:
309977
Price:
US$ 42.99
Word of Mouse - Ein neues Instrument zur Kundenbindung?
Dargestellt an Beispielen
Autor:in:
Amade Fries (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Project Report , 2009 75 Pages , Grade: bestanden (keine Note)
Catalog Number:
142708
Price:
US$ 34.99
