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Academic texts about Positioning
16 publications
An Analysis of the UK Mobile Phone Industry and Nokia’s Strategic Positioning
Autor:in:
Calvin Monroe (Author)
Subject:
Business economics - Operations Research
Category:
Term Paper , 2012 7 Pages , Grade: B
Catalog Number:
269414
Price:
US$ 6.99
Aufgaben und Ziele von Marktsegmentierung als strategisches Managementinstrument
Autor:in:
Gerold Gabele (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Research Paper (undergraduate) , 2007 32 Pages , Grade: 1,7
Catalog Number:
322129
Price:
US$ 19.99
Authenticity, sustainability, and independence as a branding strategy for selling fermented functional food and beverage
Autor:in:
Nika Jere (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 54 Pages , Grade: 1,00
Catalog Number:
1128028
Price:
US$ 21.99
Branding, Positioning and Segmentation at Volkswagen
Autor:in:
Volker Schmid (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2005 19 Pages , Grade: A
Catalog Number:
38128
Price:
US$ 18.99
Consumer Behaviour Analysis. The "Innocent" Smoothie
Autor:in:
Charlotte Brodtkorb (Author)
Subject:
Sociology - Consumption and Advertising
Category:
Term Paper , 2012 22 Pages , Grade: 1,3
Catalog Number:
448720
Price:
US$ 18.99
Global Positioning System (GPS). Ein Überblick über die Funktionsweise
Autor:in:
Diplom-Geograph Univ. Bernd Stummer (Author)
Subject:
Geography / Earth Science - Miscellaneous
Category:
Seminar Paper , 2001 16 Pages , Grade: 1,0
Catalog Number:
27061
Price:
US$ 15.99
Integrating the Means-End Approach into the Product Positioning Process Using the Example of the HEAD Snowboarding Travel Boardbag in Germany
Autor:in:
Dipl.-Kffr. Sabine von Possel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2010 158 Pages , Grade: 1,0
Catalog Number:
177725
Price:
US$ 46.99
Market Entry Barriers for an International European B2B Company Targeting the Chinese Market
Autor:in:
Laura Hins (Author)
Subject:
Economics - International Economic Relations
Category:
Master's Thesis , 2024 96 Pages , Grade: 1,0
Catalog Number:
1670982
Price:
US$ 42.99
Marktpotenzialanalyse für ein Ford-Autohaus. Dargestellt anhand einer Zielgruppenbetrachtung für das Produktsegment Nutzfahrzeuge
Autor:in:
Felix Henkel (Author)
Subject:
Business economics - Miscellaneous
Category:
Bachelor Thesis , 2019 84 Pages , Grade: 2,0
Catalog Number:
1170688
Price:
US$ 34.99
Positioning and negatiation of identities in a bilingual intimate communication
Autor:in:
Steffi Kny (Author)
Subject:
Speech Science / Linguistics
Category:
Term Paper (Advanced seminar) , 2006 26 Pages , Grade: 1,0
Catalog Number:
68418
Price:
US$ 18.99
Positioning and negation of identities in a bilingual intimate communication
Autor:in:
Steffi Kny (Author)
Subject:
Speech Science / Linguistics
Category:
Term Paper (Advanced seminar) , 2006 25 Pages , Grade: 1,0
Catalog Number:
68420
Price:
US$ 18.99
Positioning and Opportunity Assessment Report with main focus on Germany, China, USA, New Zealand
The establishment of an English Tea Company
Autor:in:
Letizia Zisa (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2010 40 Pages , Grade: 1,3
Catalog Number:
171404
Price:
US$ 19.99
Positioning of Destinations
Autor:in:
Mag. Tamara Mayerhofer (Author)
Subject:
Tourism - Miscellaneous
Category:
Scientific Essay , 2010 12 Pages
Catalog Number:
150789
Price:
US$ 16.99
Positioning: Analyse how the two brands NIVEA and CHANEL have been positioned in their respective markets.
Autor:in:
Constanze Cariers (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2002 12 Pages , Grade: very good
Catalog Number:
107759
Price:
US$ 0.99
The influence of culture on brand positioning strategy
Autor:in:
MA Guido Maiwald (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Scientific Essay , 2005 16 Pages
Catalog Number:
205465
Price:
US$ 16.99
The significant revival of the MINI's brand
An analysis of the brand's performance, perception and strategy
Autor:in:
Corinna Jung (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2011 19 Pages , Grade: 76 % (1,0)
Catalog Number:
183151
Price:
US$ 18.99
