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Academic texts about webcare
1 publications
Complaint Management Unlocked. The effects of different variations of reactive versus proactive webcare on consumer responses and the mediating effect of customer expectations
Autor:in:
Anika Kunz (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2013 30 Pages , Grade: 7,3 out of 10 (B)
Catalog Number:
267580
Price:
US$ 18.99
