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Das Konstrukt der Markenpersönlichkeit. Eine vergleichende Analyse für unterschiedliche Markentypen
Author:
Diplom-Ökonom Christoph Sandstede (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis, 2005
Price:
US$ 36.99
Brand personification through music as brand knowledge
Learning from the perspective of consumers of hip-hop music in Sweden on the associations of music in sneaker brands
Author:
José Leyva (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis, 2011
Price:
US$ 36.99
Cause Related Marketing
Fit as success factor in CRM
Author:
Anna Lena Bischoff (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis, 2011
Price:
US$ 43.99