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Burger King: Changing or Imitating?
Analysis of Burger King's Re-strategy
Authors:
Anthony Vu (Author)
Daniel Bo (Author)
Joseph Brooks (Author)
Victoria Cheng (Author)
Melody Tsang (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis, 2012
Price:
US$ 33.99
