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Die Darstellung der Frau in der deutschen Werbung
Empirische Untersuchung der Kino- und Fernsehwerbung aus Deutschland mittels des MAS Index nach Hofstede
Author:
Dipl. Wirtsch. Ing. Anika Erdmann (Author)
Subject:
Engineering - Industrial Engineering and Management
Category:
Diploma Thesis, 2008
Price:
US$ 41.99