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Academic texts about  hotel industry

7  publications
  • Brand Management in the Hotel Industry and its Potential for Achieving Customer Loyalty
    Title: Brand Management in the Hotel Industry and its Potential for Achieving Customer Loyalty
    Autor:in: Jessica Salver (Author)
    Subject: Tourism - Hotel Management
    Category: Diploma Thesis , 2005 119 Pages , Grade: 1,0
    Catalog Number: 137288
    Price: US$ 42.99
  • Contemporary Marketing and Human Resource Management in the Hotel Industry
    A case study on a hotel situated in Prague
    Title: Contemporary Marketing and Human Resource Management in the Hotel Industry
    Autor:in: Christoph Müller (Author)
    Subject: Business economics - Business Management, Corporate Governance
    Category: Case Study , 2010 42 Pages , Grade: A
    Catalog Number: 178566
    Price: US$ 21.99
  • Hotel Practice Front Office
    Title: Hotel Practice Front Office
    Autor:in: Kostadin Ruychev (Author)
    Subject: Tourism - Hotel Industry / Catering
    Category: Presentation slides , 2016 8 Pages , Grade: 5.50
    Catalog Number: 435334
    Price: US$ 3.99
  • Runtriz - The Leader of mobile Hospitality
    Hotel Evolution
    Title: Runtriz - The Leader of mobile Hospitality
    Autor:in: Doreen Kupke (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Term Paper , 2012 14 Pages , Grade: 2,0
    Catalog Number: 210444
    Price: US$ 14.99
  • Social Media Marketing
    A critical and evaluative account on the emergence and principles of social media marketing and its true potential to enhance the marketing initiatives of hotels and other organisations
    Title: Social Media Marketing
    Autor:in: BA MSc Christoph Müller (Author)
    Subject: Communications - Multimedia, Internet, New Technologies
    Category: Scientific Essay , 2011 53 Pages , Grade: A
    Catalog Number: 200590
    Price: US$ 21.99
  • The impact of the internet and social media on the hotel industry
    How the internet and social media have changed the way hotels need to operate if they are to succeed in today's dynamic and global markets
    Title: The impact of the internet and social media on the hotel industry
    Autor:in: BA (Hons) Christoph Müller (Author)
    Subject: Tourism - Hotel Industry / Catering
    Category: Essay , 2011 17 Pages , Grade: A
    Catalog Number: 170753
    Price: US$ 18.99
  • Work-Life Balance: Challenges and Opportunities for the Hospitality Industry
    Title: Work-Life Balance: Challenges and Opportunities for the Hospitality Industry
    Autor:in: Doreen Kupke (Author)
    Subject: Leadership and Human Resources - Miscellaneous
    Category: Term Paper , 2012 25 Pages , Grade: 1,0
    Catalog Number: 210203
    Price: US$ 19.99
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