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Strategisches Marketing deutscher EVU - Entwicklung eines Markenkonzepts für ein EVU und Skizzen zu dessen Umsetzung im Rahmen einer integrierten Marketingkommunikation
Author:
Diplom-Kfm. Kim Alexander Dethlof (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper, 2004
Price:
US$ 18.99
