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Fallstudie: Kundenbindung im E-Commerce
Erarbeitung eines Konzepts aus Kommunikationsmaßnahmen und -Instrumenten zur Erzielung einer nachhaltigen Kundenbindung im E-Commerce (Business-to-Consumer Bereich)
Author:
Wirtschaftspsychologie B. Sc. Kerstin Majores (Author)
Subject:
Psychology - Industrial and organizational psychology
Category:
Term Paper (Advanced seminar), 2017
Price:
US$ 17.99