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Academic texts about Fast-Moving-Consumer-Goods
12 publications
Advanced Market Research. Sustainability Attitudes and FMCG Consumption
A Quantitative Study Design to Support Strategic Recommendations for Vinted
Autor:in:
Anonym (Author)
Subject:
Psychology - Miscellaneous
Category:
Research Paper (undergraduate) , 2025 13 Pages , Grade: 1,3
Catalog Number:
1609967
Price:
US$ 7.99
Demand Management in the FMCG sector. Concepts, success criteria and trends
Autor:in:
Anonym (Author)
Subject:
Business economics - Miscellaneous
Category:
Seminar Paper , 2020 25 Pages , Grade: 1,3
Catalog Number:
1010326
Price:
US$ 19.99
Fast Moving Consumer Goods. Die Etablierung von erfolgreichen Einkaufserlebnissen am Point of Sale
Autor:in:
Robin Lange (Author)
Subject:
Business economics - Trade and Distribution
Category:
Term Paper , 2018 11 Pages , Grade: 1,0
Catalog Number:
496535
Price:
US$ 18.99
Last Mile Logistik. Innovative Zustellkonzepte und ihre Bewertung aus Kundensicht
Autor:in:
Maria Patouliou (Author)
Subject:
Business economics - Supply, Production, Logistics
Category:
Textbook , 2020 68 Pages
Catalog Number:
498047
Price:
US$ 17.99
Leitbildwerbung bei Fast Moving Consumer Goods
Autor:in:
Stefanie Bernegger (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2010 49 Pages , Grade: 2
Catalog Number:
202737
Price:
US$ 21.99
Major differences along the supply chain between B2B and B2C marketing with regard to "Fast-Moving-Consumer-Goods" (FMCG)
Autor:in:
B.A. Sebastian Meyer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2004 16 Pages , Grade: 2,0
Catalog Number:
75506
Price:
US$ 18.99
Markenpräferenzen bei Lebensmitteln. Konzepte und Methoden zur Untersuchung des Markenwahlverhaltens von Verbrauchern
Autor:in:
Jana Bösche (Author)
Subject:
Health - Nutritional Science
Category:
Bachelor Thesis , 2010 92 Pages , Grade: 2,3
Catalog Number:
149918
Price:
US$ 42.99
Marketing in Krisenzeiten - Konsumgüter vs. langlebige Gebrauchsgüter
Autor:in:
André Wycisk (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2010 23 Pages , Grade: 1,3
Catalog Number:
144692
Price:
US$ 19.99
Strategische Markenführung in der Fast Moving Consumer Goods - Industrie. Eine Analyse der Marke Ritter Sport anhand des Markenführungsansatzes von McKinsey/MCM
Autor:in:
Marie Leukel (Author)
,
Isabel Jasmin Schönmann (Author)
Subject:
Communications - Media Economics, Media Management
Category:
Bachelor Thesis , 2016 102 Pages , Grade: 1,0
Catalog Number:
355576
Price:
US$ 42.99
The critical study of food retailers versus wholesalers. Opportunities of digitization in the international market
Autor:in:
Oleg Korob (Author)
Subject:
Business economics - E-Commerce
Category:
Master's Thesis , 2019 206 Pages , Grade: 1.3
Catalog Number:
1191043
Price:
US$ 46.99
Unterschiedliche Marketingstrategien bei Fast Moving Consumer Goods in China und Deutschland
Autor:in:
Silvie Haarmann (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Term Paper , 2010 31 Pages , Grade: 1,0
Catalog Number:
164959
Price:
US$ 19.99
Unzufriedenheit beim Kunden. Gründe für die Entstehung von Kundenunzufriedenheit bei Fast Moving Consumer Goods
Autor:in:
Johannes Weiß (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2018 16 Pages , Grade: 2,3
Catalog Number:
1383803
Price:
US$ 18.99
