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1058 results

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  • Successful Promotion of Consumer Goods in Vietnam
    An Exploratory Investigation of Vietnamese Consumers and Culture
    Title: Successful Promotion of Consumer Goods in Vietnam
    Autor:in: Fabian Heymer (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Diploma Thesis , 2008 , Grade: 1,0
    Price: US$ 173.99
  • Ethnic Marketing for Turks in Germany - Influences on the attitude towards Ethnic Marketing
    Title: Ethnic Marketing for Turks in Germany -  Influences on the attitude towards Ethnic Marketing
    Autor:in: Kutay Erdem (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2006 , Grade: 1,0
    Price: US$ 115.99
  • Successful Branding - A critical examination of Customer Experience Management for Persona International
    Title: Successful Branding - A critical examination of Customer Experience Management for Persona International
    Autor:in: Antje Walliser (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Diploma Thesis , 2005 , Grade: 1,5
    Price: US$ 115.99
  • Co-Branding as a brand strategy. An analysis from the resource-based view
    Title: Co-Branding as a brand strategy. An analysis from the resource-based view
    Autor:in: Frédéric Begemann (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Diploma Thesis , 2006 , Grade: 1,3
    Price: US$ 92.99
  • Type and timing of rewards as influencing factors on the value perception of a customer loyalty program
    Title: Type and timing of rewards as influencing factors on the value perception of a customer loyalty program
    Autor:in: Master of Science Ulrich Pohl (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2006 , Grade: 1,5
    Price: US$ 80.99
  • Online Dating – A cross-cultural comparison of matchmaking websites in the United States of America, Germany, India, and Japan
    Title: Online Dating – A cross-cultural comparison of matchmaking websites in the United States of America, Germany, India, and Japan
    Autor:in: Dana Lützow (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Bachelor Thesis , 2011 , Grade: 1,3
    Price: US$ 80.99
  • Marketing Plan for Ryanair
    Title: Marketing Plan for Ryanair
    Autor:in: Kathrin C. Hägele (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Diploma Thesis , 2006 , Grade: 1
    Price: US$ 68.99
  • Brand management and marketing of luxury goods
    From the historical development of luxury to our present-day perception
    Title: Brand management and marketing of luxury goods
    Autor:in: Lucie Scholz (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2011 , Grade: 1,3
    Price: US$ 51.99
  • Strategic Marketing Concepts of Airlines in the German Passenger Market. Present Challenges
    Title: Strategic Marketing Concepts of Airlines in the German Passenger Market. Present Challenges
    Autor:in: Susanne Bölke (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2013 , Grade: 1,0
    Price: US$ 52.99
  • Cause Related Marketing. A substitute for direct donations?
    Title: Cause Related Marketing. A substitute for direct donations?
    Autor:in: Sebastian Siebert (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2012 , Grade: 1,4
    Price: US$ 52.99
  • How collages reveal your deepest thoughts
    A guide to consumers' minds
    Title: How collages reveal your deepest thoughts
    Autor:in: Philipp Pachler (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Thesis (M.A.) , 2010 , Grade: 1,0
    Price: US$ 51.99
  • The Impact of PR as a Communication Tool of U.K. Budget Airlines
    Title: The Impact of PR as a Communication Tool of U.K. Budget Airlines
    Autor:in: Matthias Schimmel (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2011 , Grade: 1,0
    Price: US$ 52.99
  • The future of inflight entertainment in Europe, according to passenger expectations
    How the airline industry should embrace, and not fear, consumer technology.
    Title: The future of inflight entertainment in Europe, according to passenger expectations
    Autor:in: Jasmin Schawalder (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2013 , Grade: 19/20
    Price: US$ 52.99
  • Eurobrands: Development Strategies and Managerial Issues in the European Food Industry
    Title: Eurobrands: Development Strategies and Managerial Issues in the European Food Industry
    Autor:in: Marcus Disselkamp (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Doctoral Thesis / Dissertation , 1995 , Grade: magna cum laude
    Price: US$ 45.99
  • The Degrowth Economy. Strategic Path for Clothing Brands´ Future and Empowerment Model for Fashion Consumers?
    Title: The Degrowth Economy. Strategic Path for Clothing Brands´ Future and Empowerment Model for Fashion Consumers?
    Autor:in: Anonym (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2021 , Grade: 1
    Price: US$ 46.99
  • What factors influence consumers to buy meat substitutes?
    Title: What factors influence consumers to buy meat substitutes?
    Autor:in: B. Sc. Tjorben Grote (Author), David Fehrenbach (Author), Raoul Jacobmeyer (Author), Markus Zipp (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Seminar Paper , 2016 , Grade: 1,3
    Price: US$ 46.99
  • Corporate Social Irresponsibility and Consumers' Psychological Conflicts
    Title: Corporate Social Irresponsibility and Consumers' Psychological Conflicts
    Autor:in: Diplom-Psychologe Alexander Stich (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Doctoral Thesis / Dissertation , 2018 , Grade: 1,3
    Price: US$ 46.99
  • The Customer Journey in Omnichannel Retail. An exploratory requirements analysis for a customer journey modelling and analysis tool
    Title: The Customer Journey in Omnichannel Retail. An exploratory requirements analysis for a customer journey modelling and analysis tool
    Autor:in: Marie Klose (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2018 , Grade: 1,7
    Price: US$ 46.99
  • Cultural Influences on Consumer Goods Marketing in China
    A German Perspective
    Title: Cultural Influences on Consumer Goods Marketing in China
    Autor:in: Mark Fernandez (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2015 , Grade: 1,0
    Price: US$ 46.99
  • The development of an international marketing strategy for ZEVIA on the Soft-Drink market in Germany
    Title: The development of an international marketing strategy for ZEVIA on the Soft-Drink market in Germany
    Autor:in: Viktoria Arnold (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Bachelor Thesis , 2016 , Grade: 9,2
    Price: US$ 46.99
  • Private Labels in India. An Analysis of Consumer Perception and Attitude
    Title: Private Labels in India. An Analysis of Consumer Perception and Attitude
    Autor:in: Sushil Dixit (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Doctoral Thesis / Dissertation , 2011
    Price: US$ 46.99
  • Phygital Marketing Glossary
    The Essential Physical and Digital Marketing Vocabulary
    Title: Phygital Marketing Glossary
    Autor:in: Thomas Girard (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Textbook , 2025
    Price: US$ 46.99
  • Customer Evaluations of Service Failure and Recovery Encounters
    Title: Customer Evaluations of Service Failure and Recovery Encounters
    Autor:in: Dr. Klaus Schöfer (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Doctoral Thesis / Dissertation , 2002 , Grade: 1.3
    Price: US$ 46.99
  • Impacts of Interdependencies between Strategies on an Individual's Increase in Relative Status - An Exploratory Study
    Title: Impacts of Interdependencies between Strategies on an Individual's Increase in Relative Status - An Exploratory Study
    Autor:in: Marcel Mazur (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2011 , Grade: 1,0
    Price: US$ 46.99
  • "Will they pay for it?" A conceptual framework for analyzing consumer responses to pricing decisions regarding the online distribution of digital content
    Title: "Will they pay for it?" A conceptual framework for analyzing consumer responses to pricing decisions regarding the online distribution of digital content
    Autor:in: Lucian Morariu (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Diploma Thesis , 2007 , Grade: 1,7
    Price: US$ 46.99
  • The impact of consumer ethnocentrism and consumer cosmopolitanism on consumption behaviour
    Title: The impact of consumer ethnocentrism and consumer cosmopolitanism on consumption behaviour
    Autor:in: Barbara Egger (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Diploma Thesis , 2006 , Grade: 1
    Price: US$ 46.99
  • Psychographic target group analysis on the basis of an empirical research for the brands Adidas, NIKE and Puma using the innovative approach of the Semiometrie
    Title: Psychographic target group analysis on the basis of an empirical research for the brands Adidas, NIKE and Puma using the innovative approach of the Semiometrie
    Autor:in: Robert Tönnis (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2007 , Grade: 1,0
    Price: US$ 46.99
  • Cross-Cultural Business Communication
    Intercultural Competence as a universal Interculture
    Title: Cross-Cultural Business Communication
    Autor:in: Sven Rosenhauer (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Diploma Thesis , 2007 , Grade: 1
    Price: US$ 46.99
  • Design of Effective Instagram Campaigns
    An Empirical Examination of Visual Brand Post Design Stimuli
    Title: Design of Effective Instagram Campaigns
    Autor:in: Carolin Wesche (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2018 , Grade: 1,3
    Price: US$ 46.99
  • Sustainability as a source for competitive advantages
    Frameworks and criteria for the successful implementation of Sustainability Marketing based management approach
    Title: Sustainability as a source for competitive advantages
    Autor:in: Anonym (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Bachelor Thesis , 2017 , Grade: 1,7
    Price: US$ 46.99
  • Analysis of the psychological effects of communication policy in consideration of a consumer brand
    Title: Analysis of the psychological effects of communication policy in consideration of a consumer brand
    Autor:in: Charicea Kaspers (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Bachelor Thesis , 2018 , Grade: 2,3
    Price: US$ 46.99
  • Involving the Question of Utility for the Design of Structured Equity Products in the Wealth Management Market
    Title: Involving the Question of Utility for the Design of Structured Equity Products in the Wealth Management Market
    Autor:in: Stefan Modrow (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Doctoral Thesis / Dissertation , 2017 , Grade: 1,0
    Price: US$ 46.99
  • An Analytical Study on Perspectives of Brand Awareness and Its Impact upon Consumer Buying Behavior with a View to Facilitate Managerial Decision Making in Organizations
    Title: An Analytical Study on Perspectives of Brand Awareness and Its Impact upon Consumer Buying Behavior with a View to Facilitate Managerial Decision Making in Organizations
    Autor:in: Pradeep Kautish (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Doctoral Thesis / Dissertation , 2010
    Price: US$ 46.99
  • Building Customer Loyalty through Value Added Services
    A Case of Telecom Sector
    Title: Building Customer Loyalty through Value Added Services
    Autor:in: Mandeep Singh (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Doctoral Thesis / Dissertation , 2011
    Price: US$ 46.99
  • Online Consumer Information Search Behavior and the Source Site Target Codification Model
    Understanding the Role of Select Individual Demographics, Internet Attributes, and Internal and External Sources of Involvement
    Title: Online Consumer Information Search Behavior and the Source Site Target Codification Model
    Autor:in: Steven Sowma (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Doctoral Thesis / Dissertation , 2009
    Price: US$ 46.99
  • Integrating the Means-End Approach into the Product Positioning Process Using the Example of the HEAD Snowboarding Travel Boardbag in Germany
    Title: Integrating the Means-End Approach into the Product Positioning Process Using the Example of the HEAD Snowboarding Travel Boardbag in Germany
    Autor:in: Dipl.-Kffr. Sabine von Possel (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Diploma Thesis , 2010 , Grade: 1,0
    Price: US$ 46.99
  • ANHANG zu: Impacts of Interdependencies between Strategies on an Individual's Increase in Relative Status - An Exploratory Study
    Title: ANHANG zu: Impacts of Interdependencies between Strategies on an Individual's Increase in Relative Status - An Exploratory Study
    Autor:in: Marcel Mazur (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2011 , Grade: 1,0
    Price: US$ 46.99
  • Integration of location based services into the social CRM strategy
    How can Foursquare be used as a CRM tool throughout the customer relationship life-cycle?
    Title: Integration of location based services into the social CRM strategy
    Autor:in: Annelie Roggenkamp (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2012 , Grade: 1,0
    Price: US$ 46.99
  • Innovative product packaging. How can packagings contribute to the business process, marketing and profit?
    Title: Innovative product packaging. How can packagings contribute to the business process, marketing and profit?
    Autor:in: Shruti Choudhary (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Doctoral Thesis / Dissertation , 2015 , Grade: A
    Price: US$ 46.99
  • Perceived Social Media Marketing Activities and Its Impact on Customer Retention and Consumer Attitude
    A Study of UK Large Clothing Retailers
    Title: Perceived Social Media Marketing Activities and Its Impact on Customer Retention and Consumer Attitude
    Autor:in: Josephine Lawal (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Doctoral Thesis / Dissertation , 2016 , Grade: pass
    Price: US$ 46.99
  • Social Media Marketing and Organisational Efficiency of Deposit Money Banks in Nigeria
    Title: Social Media Marketing and Organisational Efficiency of Deposit Money Banks in Nigeria
    Autor:in: Newman Enyioko (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Doctoral Thesis / Dissertation , 2020 , Grade: Rivers State
    Price: US$ 46.99
  • B2B Content Marketing and Buyer Stage. How to Engage Website Visitors with Appropriate Content
    Title: B2B Content Marketing and Buyer Stage. How to Engage Website Visitors with Appropriate Content
    Autor:in: Kim-Cheyenne Greiner (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2018 , Grade: 1,2
    Price: US$ 46.99
  • Intercultural Competence - The Key to Successful International Marketing
    Intercultural Behavioral Training as an Approach to Market Development
    Title: Intercultural Competence - The Key to Successful International Marketing
    Autor:in: Monika V. Kronbügel (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Doctoral Thesis / Dissertation , 2015 , Grade: A
    Price: US$ 46.99
  • Virtual Product Advice and its impact on customer satisfaction in an online environment
    An empirical analysis
    Title: Virtual Product Advice and its impact on customer satisfaction in an online environment
    Autor:in: Michael Grundstein (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2013 , Grade: 1,3
    Price: US$ 46.99
  • Inconsistencies in global brands and their affect on consumers' perceptions
    Title: Inconsistencies in global brands and their affect on consumers' perceptions
    Autor:in: Tugba Deniz (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2015 , Grade: 110
    Price: US$ 46.99
  • Analysis of the Chinese Markets according to market potential for a premium coffee brand
    Title: Analysis of the Chinese Markets according to market potential for a premium coffee brand
    Autor:in: Robert Nagel (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2006 , Grade: 1,3
    Price: US$ 46.99
  • Churín - Village Destination Branding in the Peruvian Andes
    Title: Churín - Village Destination Branding in the Peruvian Andes
    Autor:in: Isabel Glaser (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Diploma Thesis , 2009 , Grade: 1,0
    Price: US$ 46.99
  • Online Food Shopping: Consumer perception and retailers market approach, contrasting the markets UK and Germany
    Title: Online Food Shopping: Consumer perception and retailers market approach, contrasting the markets UK and Germany
    Autor:in: Marie von Breitenbuch (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2004 , Grade: 61 points (B)
    Price: US$ 42.99
  • Permission Marketing of Infomediaries in M-Commerce Advertising
    Title: Permission Marketing of Infomediaries in M-Commerce Advertising
    Autor:in: Dipl. Kfm. Ali-Reza Moschtaghi (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Diploma Thesis , 2002
    Price: US$ 42.99
  • A view on reasons for Swedish SMEs to change or not to change export modes in the internationalisation process
    Title: A view on reasons for Swedish SMEs to change or not to change export modes in the internationalisation process
    Autor:in: C. Brüggemann, Tobias/ Lassek, S./ Gence (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Master's Thesis , 2004 , Grade: 1,0 (A)
    Price: US$ 42.99
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