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Academic texts about Marketingtheorie
8 publications
Case: Marketingtheorien und -paradigmen
Autor:in:
Jana Vinokurova (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Intermediate Examination Paper , 2011 11 Pages , Grade: 1.5
Catalog Number:
181399
Price:
US$ 18.99
Die Service Dominant Logic als neues Marketingparadigma am Fallbeispiel Miele
Autor:in:
Cindy Frenzel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2023 27 Pages , Grade: 1,0
Catalog Number:
1402329
Price:
US$ 19.99
Gender als Forschungsbereich in der Marketingtheorie
Autor:in:
Alexandra Eltner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2005 23 Pages , Grade: 1,3
Catalog Number:
56121
Price:
US$ 19.99
Innovation versus Imitation - Die marktprozeßtheoretische Sicht solcher "Marktstrategien"
Autor:in:
Andrei Iwohn (Author)
Subject:
Economics - Innovation economics
Category:
Term Paper (Advanced seminar) , 1997 22 Pages , Grade: 1,3
Catalog Number:
111169
Price:
US$ 0.99
Markenallianzen: Erkenntnisse empirischer Studien im Überblick
Autor:in:
Stefan Boländer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2004 21 Pages , Grade: 1,7
Catalog Number:
37116
Price:
US$ 18.99
Marketing als Wissenschaft. Kritik an den Wissenschaftszielen des Marketings
Autor:in:
Patricia Ferreira (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2006 8 Pages , Grade: 1,5
Catalog Number:
61828
Price:
US$ 6.99
Marketing für Serviceleistungen in der Investitionsgüterindustrie
Autor:in:
Michael Hagemann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 73 Pages , Grade: 1,7
Catalog Number:
149730
Price:
US$ 34.99
Vertrauen versus Verträge in Geschäftsbeziehungen
Ein Überblick aus dem Jahr 2001
Autor:in:
Frank Rottländer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2001 22 Pages , Grade: 2.4
Catalog Number:
5130
Price:
US$ 19.99
