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Academic texts about Customer Journey Mapping
11 publications
Customer Experience Management im digitalen Zeitalter
Autor:in:
Anonym (Author)
Subject:
Business economics - Miscellaneous
Category:
Seminar Paper , 2018 21 Pages , Grade: 2,0
Catalog Number:
446096
Price:
US$ 18.99
Customer journey analytics for the financial sector. How do customers make decisions regarding their bank?
Autor:in:
Christopher Roßmann (Author)
Subject:
Business economics - Banking, Stock Exchanges, Insurance, Accounting
Category:
Textbook , 2019 104 Pages
Catalog Number:
468695
Price:
US$ 42.99
Customer Journey Mapping am Beispiel der Ergo Direkt. Entwicklung von "Persona" und "Touchpoints"
Autor:in:
Jasmin Badarne (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2018 30 Pages , Grade: 1,3
Catalog Number:
505135
Price:
US$ 19.99
Customer Journey Mapping für einen Praxisfall in der Haushaltgerätebranche
Autor:in:
R. Rossi (Author)
Subject:
Business economics - Miscellaneous
Category:
Term Paper , 2023 28 Pages , Grade: 1.3
Catalog Number:
1404185
Price:
US$ 19.99
Die Customer Experience im digitalen Zeitalter. Eine Analyse der Entwicklungen und Zukunftspotenziale am Beispiel der Tom Tailor GmbH
Autor:in:
Anonym (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2021 36 Pages , Grade: 1,3
Catalog Number:
1022443
Price:
US$ 19.99
Digitales Marketing und Social Media am Beispiel der ERGO Direkt
Autor:in:
Dominik Badarne (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2018 29 Pages , Grade: 1,3
Catalog Number:
468937
Price:
US$ 19.99
Digitales Marketing. Customer Journey Mapping für die Porsche AG
Autor:in:
Alexandra Erhard (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2020 36 Pages , Grade: 1.3
Catalog Number:
968108
Price:
US$ 19.99
KI-gestützte Customer Journey Optimierung
Entwicklung eines Geschäftsmodells für dynamische Werbekampagnen auf Social-Media-Plattformen
Autor:in:
Anonym (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Master's Thesis , 2025 111 Pages , Grade: 1,3
Catalog Number:
1612592
Price:
US$ 42.99
Persona Konstruktion und Entwicklung eines Customer Journey Mappings für einen Premium-Automobilhersteller
Autor:in:
Marc Froning (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2020 33 Pages , Grade: 1,3
Catalog Number:
1010357
Price:
US$ 19.99
The Customer Journey in Omnichannel Retail. An exploratory requirements analysis for a customer journey modelling and analysis tool
Autor:in:
Marie Klose (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 183 Pages , Grade: 1,7
Catalog Number:
456319
Price:
US$ 46.99
The utilization of customer journey mapping in the automotive industry
Autor:in:
Tobias Staudt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2014 21 Pages , Grade: 1,2
Catalog Number:
284352
Price:
US$ 18.99
