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Academic texts about  Celebrity

22  publications
  • "Byromania". Byron's Struggle With Celebrity
    The Years 1812-1816
    Title: "Byromania". Byron's Struggle With Celebrity
    Autor:in: Janina Madlener (Author)
    Subject: English Language and Literature Studies - Literature
    Category: Term Paper , 2015 26 Pages , Grade: 1.0
    Catalog Number: 415665
    Price: US$ 18.99
  • Celebrity crisis management strategies
    Dealing with the spotlight when you are already in it
    Title: Celebrity crisis management strategies
    Autor:in: Nick Birch (Author)
    Subject: Sociology - Media, Art, Music
    Category: Essay , 2009 17 Pages , Grade: 1.1
    Catalog Number: 269671
    Price: US$ 16.99
  • Celebrity Endorsement in Advertising - Do Celebrities Promise Something Wrong?
    An Ethical Analysis
    Title: Celebrity Endorsement in Advertising - Do Celebrities Promise Something Wrong?
    Autor:in: Romina Müller (Author)
    Subject: Communications - Ethics in the Media
    Category: Essay , 2011 6 Pages , Grade: 90/96
    Catalog Number: 183823
    Price: US$ 6.99
  • Celebrity endorsement. Chancen und Risiken der Testimonialwerbung für Unternehmen
    Title: Celebrity endorsement. Chancen und Risiken der Testimonialwerbung für Unternehmen
    Autor:in: Marcus Haeckel (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Term Paper (Advanced seminar) , 2012 33 Pages , Grade: 1,7
    Catalog Number: 229556
    Price: US$ 19.99
  • Celebrity Endorsement. Why do consumers like celebrity endorsers?
    Title: Celebrity Endorsement. Why do consumers like celebrity endorsers?
    Autor:in: BA Marketing Katrin Neubauer (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Bachelor Thesis , 2008 90 Pages , Grade: 1,0
    Catalog Number: 120481
    Price: US$ 42.99
  • Celebrity Endorsements: Theoretical Explanations of Meaning Transfer - and Schema-based-Models - Recent Developments
    Title: Celebrity Endorsements: Theoretical Explanations of Meaning Transfer - and Schema-based-Models - Recent Developments
    Autor:in: Matthias Röderstein (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Seminar Paper , 2005 24 Pages , Grade: 1,3
    Catalog Number: 47992
    Price: US$ 19.99
  • Celebrity Marketing am Beispiel "L'Oréal". Vergleich Deutschland und China
    Title: Celebrity Marketing am Beispiel "L'Oréal". Vergleich Deutschland und China
    Autor:in: Stephan Wisniewski (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Term Paper , 2014 18 Pages , Grade: 1,3
    Catalog Number: 284591
    Price: US$ 18.99
  • Celebrity Marketing. Chancen und Risiken beim Einsatz von Prominenten in der Werbung
    Title: Celebrity Marketing. Chancen und Risiken beim Einsatz von Prominenten in der Werbung
    Autor:in: Tobias Schmidt (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Seminar Paper , 2006 23 Pages , Grade: 1,8
    Catalog Number: 78031
    Price: US$ 19.99
  • Celebrity Scandals and their Impact on Brand Image: A Study among Young Consumers
    A Theoretical and Empirical Investigation
    Title: Celebrity Scandals and their Impact on Brand Image: A Study among Young Consumers
    Autor:in: Raphael Städtler (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Master's Thesis , 2010 100 Pages
    Catalog Number: 170577
    Price: US$ 42.99
  • Celebrity Werbung: Prominente als Markenbotschafter eines Unternehmens
    Title: Celebrity Werbung: Prominente als Markenbotschafter eines Unternehmens
    Autor:in: Lisa Eiersebner (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Bachelor Thesis , 2010 66 Pages , Grade: 1
    Catalog Number: 160699
    Price: US$ 34.99
  • Die Selbstdarstellung von Sportlern auf der Social Media Plattform "Instagram"
    Eine Untersuchung des Instagram-Profils "@davidbeckham"
    Title: Die Selbstdarstellung von Sportlern auf der Social Media Plattform "Instagram"
    Autor:in: Ana Burg (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Bachelor Thesis , 2019 40 Pages , Grade: 1,8
    Catalog Number: 474025
    Price: US$ 18.99
  • Einsatz von Celebrity Influencern im Social Media Marketing
    Title: Einsatz von Celebrity Influencern im Social Media Marketing
    Autor:in: Niklas Ferreira Marques (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Seminar Paper , 2022 23 Pages , Grade: 1,3
    Catalog Number: 1186409
    Price: US$ 18.99
  • Erfolgsfaktoren des Celebrity Endorsements
    Ein Literatur-Review
    Title: Erfolgsfaktoren des Celebrity Endorsements
    Autor:in: Jessica Loos (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Seminar Paper , 2018 28 Pages , Grade: 1,0
    Catalog Number: 504410
    Price: US$ 18.99
  • Human Brands. Der Mensch als Marke
    Title: Human Brands. Der Mensch als Marke
    Autor:in: Tobias Lang (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Master's Thesis , 2002 104 Pages , Grade: 5.0
    Catalog Number: 537707
    Price: US$ 42.99
  • Chinesisch-Deutsch. Vorgehensweise und Problemlösung bei der Übersetzung
    Die Übersetzung von "Internet Celebrity Economy: Hundert-Milliarden-Markt im Zeitalter des mobilen Internets")
    Title: Chinesisch-Deutsch. Vorgehensweise und Problemlösung bei der Übersetzung
    Autor:in: Li Quan (Author)
    Subject: Asian studies
    Category: Term Paper , 2019 25 Pages , Grade: 1,5
    Catalog Number: 465159
    Price: US$ 18.99
  • Influencer-Endorsements. Auswirkungen von Produktplatzierungen durch Influencer auf Instagram auf die Akzeptanz und Kaufintention bei Konsumenten
    Title: Influencer-Endorsements. Auswirkungen von Produktplatzierungen durch Influencer auf Instagram auf die Akzeptanz und Kaufintention bei Konsumenten
    Autor:in: Alexander Scharff (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Seminar Paper , 2023 78 Pages , Grade: 1,3
    Catalog Number: 1416713
    Price: US$ 28.99
  • International Celebrity Endorsement in the case of l'Oréal
    Title: International Celebrity Endorsement in the case of l'Oréal
    Autor:in: Sabrina Hoffstädte (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Essay , 2007 16 Pages , Grade: 1,0
    Catalog Number: 70618
    Price: US$ 15.99
  • Projekt „Be a hero“. Helden als Vorbilder der Jugendkultur im Kunstunterricht
    Title: Projekt „Be a hero“. Helden als Vorbilder der Jugendkultur im Kunstunterricht
    Autor:in: Carsten Lincke (Author)
    Subject: Pedagogy - Art education
    Category: Thesis (M.A.) , 2013 82 Pages , Grade: 1,6
    Catalog Number: 336179
    Price: US$ 42.99
  • Strategies of publisher houses to create bestsellers out of books including celebrities. The marketing campaign for “Becoming” by Michelle Obama
    Title: Strategies of publisher houses to create bestsellers out of books including celebrities. The marketing campaign for “Becoming” by Michelle Obama
    Autor:in: Nino Matinjanin (Author)
    Subject: Communications - Public Relations, Advertising, Marketing, Social Media
    Category: Academic Paper , 2020 19 Pages , Grade: 1,0
    Catalog Number: 1158496
    Price: US$ 16.99
  • Testimonialwerbung. Sinn oder Unsinn des Einsatzes von Leitbildern in der Werbung
    Title: Testimonialwerbung. Sinn oder Unsinn des Einsatzes von Leitbildern in der Werbung
    Autor:in: Florian Fähland (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Term Paper , 2015 29 Pages , Grade: 1,0
    Catalog Number: 298237
    Price: US$ 19.99
  • The Role of Photography and Cinema in the Rise of Mass Consumer Culture in the Early Twentieth Century
    Title: The Role of Photography and Cinema in the Rise of Mass Consumer Culture in the Early Twentieth Century
    Autor:in: Dr. Sabine Mercer (Author)
    Subject: Communications - Media History
    Category: Essay , 2006 26 Pages , Grade: High Distinction
    Catalog Number: 300164
    Price: US$ 18.99
  • Zur Wirkung von Starkollektionen im Bekleidungshandel
    Kundeneinstellung und -segmente
    Title: Zur Wirkung von Starkollektionen im Bekleidungshandel
    Autor:in: Florian Elbers (Author)
    Subject: Business economics - Offline Marketing and Online Marketing
    Category: Diploma Thesis , 2008 142 Pages , Grade: 1,0
    Catalog Number: 123819
    Price: US$ 42.99
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