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Academic texts about Nivea
28 publications
Page 1 of 2
Brand communication of NIVEA. How Nivea creates its brand and product awareness, popularity, and acceptance through selected aspects of its advertising
Autor:in:
Daniela Rothhan (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2015 21 Pages , Grade: 1,0
Catalog Number:
342498
Price:
US$ 16.99
Community Management bei Dove und Nivea. Crossmediale Zusammenhänge und Einfluss auf den Erfolg einer Marke
Autor:in:
Jülie Schlief (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Project Report , 2019 22 Pages , Grade: 1,0
Catalog Number:
540953
Price:
US$ 18.99
Corporate Design am Beispiel der Marke "Nivea"
Autor:in:
Henning Nieslony (Author)
,
Eva Hombach (Author)
,
Marco Vierkötter (Author)
,
Johannes Wenkel (Author)
Subject:
Communications - Mass Media
Category:
Academic Paper , 2006 27 Pages , Grade: 1,3
Catalog Number:
288130
Price:
US$ 18.99
Der Wandel der Textsorte Werbeanzeige - repräsentativ anhand von "Nivea"
Autor:in:
Julia Schweins (Author)
Subject:
German Studies - Miscellaneous
Category:
Term Paper , 2019 25 Pages , Grade: 1,3
Catalog Number:
903381
Price:
US$ 18.99
Die Kommunikationspolitik der Firma Beisersdorf am Beispiel der Marke Nivea
Autor:in:
Gülten Özdemir (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 10 Pages , Grade: 1,0
Catalog Number:
198009
Price:
US$ 6.99
Die Marke Nivea und Kondome - eine PR-Strategie zur erfolgreichen Markendehnung
Autor:in:
Benedict Rehbein (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2003 24 Pages , Grade: 1,3
Catalog Number:
22221
Price:
US$ 18.99
Entwurf für die Markteinführung eines neuen Pflegeproduktes der Marke "Nivea"
Autor:in:
Rubi Mauer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2016 33 Pages , Grade: 1,3
Catalog Number:
351263
Price:
US$ 19.99
Faktoren einer erfolgreichen Markendehnung. Strategien zur Produkteinführung
Autor:in:
André Thiessen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2006 15 Pages , Grade: 1,7
Catalog Number:
53811
Price:
US$ 9.99
How NIVEA uses the marketing mix to expand worldwide
Autor:in:
Anonym (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2011 20 Pages , Grade: 1,0
Catalog Number:
285763
Price:
US$ 16.99
Instrumente der Markenkommunikation der Marke NIVEA
Autor:in:
Daniela Rothhan (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2016 22 Pages , Grade: 1,0
Catalog Number:
342499
Price:
US$ 19.99
Interkulturelles Marketing. Einfluss der Kultur auf Werbung und Produktgestaltung
Autor:in:
Brunhilde Fellermeier (Author)
Subject:
Communications - Intercultural Communication
Category:
Term Paper (Advanced seminar) , 2010 49 Pages , Grade: A- / 91%
Catalog Number:
159120
Price:
US$ 21.99
International Expansion Strategy of NIVEA towards the South Korean Market
Autor:in:
Valentina Weiß (Author)
Subject:
Business economics - Market research
Category:
Academic Paper , 2021 26 Pages , Grade: 1,3
Catalog Number:
1003875
Price:
US$ 18.99
Internationale Expansion von "NIVEA" auf den südkoreanischen Markt. Ein fiktiver Markteintritt auf den wachsenden K-Beauty-Markt
Autor:in:
Valentina Weiß (Author)
Subject:
Business economics - Trade and Distribution
Category:
Academic Paper , 2021 30 Pages , Grade: 1,3
Catalog Number:
1338352
Price:
US$ 19.99
Kriterien für die Eignung eines Markennamens als Dachmarke
Am Beispiel "Nivea"
Autor:in:
Volker Ahmad Qasir (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2007 19 Pages , Grade: 2,0
Catalog Number:
163307
Price:
US$ 18.99
Markenpersönlichkeit NIVEA. Aufbau und Verbraucherwahrnehmung
Autor:in:
Shirin Vojnovic (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 172 Pages , Grade: 1,0
Catalog Number:
1007414
Price:
US$ 46.99
Marketing-Mix bei Vertrauensgütern am Beispiel von Hautcremes
Autor:in:
Christopher Pachinger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2009 18 Pages , Grade: 1,3
Catalog Number:
141755
Price:
US$ 18.99
Marketingplanung für eine Anti-Aging-Feuchtigkeitscreme. Markteinführung
Autor:in:
Anonym (Author)
Subject:
Business economics - Market research
Category:
Term Paper , 2020 31 Pages , Grade: 1,3
Catalog Number:
1389352
Price:
US$ 18.99
Marketingplanung zur Einführung eines Anti-Aging-Pflegeprodukts
Autor:in:
Miriam Walchshäusl (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2016 32 Pages , Grade: 1,7
Catalog Number:
334431
Price:
US$ 19.99
Marketingplanung zur Einführung eines Pflegeprodukts der Marke Nivea in Europa
Autor:in:
J. Lückert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2020 31 Pages , Grade: 2,0
Catalog Number:
1347928
Price:
US$ 18.99
Markteinführung eines Anti-Aging Hautpflegeproduktes
Fallstudie anhand des Beispiel eines Nivea Produktes
Autor:in:
Vincent Haezeleer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Case Study , 2018 33 Pages , Grade: 2,0
Catalog Number:
432239
Price:
US$ 19.99
Markteintrittsstudie - Nivea in Südafrika
Autor:in:
Franziska Pfund (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2002 15 Pages , Grade: 1,0
Catalog Number:
19628
Price:
US$ 18.99
Nachhaltige Produktwahrnehmung als Folge von Eventkommunikation am Beispiel der NIVEA DNAge Roadshow
Autor:in:
Kerstin Lenhard (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2008 243 Pages , Grade: 1
Catalog Number:
93386
Price:
US$ 46.99
Nivea. Was macht die Marke bis heute so erfolgreich?
Autor:in:
Diplom Betriebswirtin (FH) Evi Palma (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2007 44 Pages , Grade: 1,0
Catalog Number:
79212
Price:
US$ 21.99
NIVEA. What makes the Brand so successful?
Autor:in:
Tugba Seckin (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2011 19 Pages , Grade: Distinction 87%
Catalog Number:
233122
Price:
US$ 16.99
Positioning: Analyse how the two brands NIVEA and CHANEL have been positioned in their respective markets.
Autor:in:
Constanze Cariers (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2002 12 Pages , Grade: very good
Catalog Number:
107759
Price:
US$ 0.99
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