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Academic texts about advertising
160 publications
Page 3 of 7
Effective advertising of films
Ten films and their official websites
Autor:in:
Nick Birch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2011 16 Pages , Grade: 1.6
Catalog Number:
269682
Price:
US$ 16.99
Einfluss der Werbekennzeichnung und Portalumgebung auf die Wahrnehmung eines Native Advertising-Artikels
Autor:in:
Martin Falkenberg (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 128 Pages , Grade: 1,3
Catalog Number:
337605
Price:
US$ 42.99
Engagement Mapping - Performance-Steigerung von Online-Kampagnen durch die Kombination von Display- und Search Advertising
Das Zusammenspiel aus Bannerwerbung und Suchwortvermarktung im Internet
Autor:in:
Anonym (Author)
Subject:
Communications - Multimedia, Internet, New Technologies
Category:
Diploma Thesis , 2009 98 Pages , Grade: 1,0
Catalog Number:
139082
Price:
US$ 42.99
Erfolgreiches Marketing in Dating-Apps. Wie Unternehmen Tinder für das Mobile Marketing nutzen
Autor:in:
Anika Erlacher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019 119 Pages
Catalog Number:
491566
Price:
US$ 42.99
Erfolgsmessung beim Retargeting über Facebook
Autor:in:
Andreas Arndt (Author)
Subject:
Computer Science - Commercial Information Technology
Category:
Master's Thesis , 2015 91 Pages , Grade: 1,3
Catalog Number:
306530
Price:
US$ 42.99
Ethical Claims in Advertising
Autor:in:
Maike Dürk (Author)
Subject:
Business economics - Business Ethics, Corporate Ethics
Category:
Seminar Paper , 2011 16 Pages
Catalog Number:
170573
Price:
US$ 18.99
Ethics in Advertising
Autor:in:
JOEY LEFFEL (Author)
Subject:
Business economics - Business Ethics, Corporate Ethics
Category:
Scientific Essay , 2010 14 Pages , Grade: 4.0
Catalog Number:
266710
Price:
US$ 0.99
Export Marketing
Examine the direct export sales potential for baby strollers of ‘Children R Us’ by considering Market selection,Market entry, Marketing communication, Price, Physical distribution.
Autor:in:
PhD Candidate, MBA, BBA Md. Rajibul Hasan (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2011 25 Pages , Grade: Distinction
Catalog Number:
208272
Price:
US$ 5.99
Facebook from Socializing to Advertising. An Empirical Study on the Effect of Facebook as Advertising Tool in Egypt
Autor:in:
Jaylan Azer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2014 54 Pages , Grade: Distinction
Catalog Number:
287959
Price:
US$ 21.99
Factors affecting the Effectiveness of Tourism Advertising Campaigns in the UK
Autor:in:
Kelly Munyao (Author)
Subject:
Tourism - Miscellaneous
Category:
Research Paper (postgraduate) , 2011 58 Pages , Grade: A
Catalog Number:
265579
Price:
US$ 21.99
Gender Advertisments. Geschlechterklischees in der Werbung
Autor:in:
Yana Veleva (Author)
Subject:
Gender Studies
Category:
Essay , 2010 10 Pages
Catalog Number:
265160
Price:
US$ 6.99
Gender and Advertising
A content and semiotic analysis of Women’s Health and Men’s Health Advertisements
Autor:in:
Marco Adorno (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Seminar Paper , 2012 26 Pages , Grade: 2,3
Catalog Number:
264644
Price:
US$ 18.99
Gestaltung einer Social Media Kampagne für Crocs und Werbeanalyse einer Printanzeige von Mercedes
Autor:in:
Matthias Przybilla (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2015 29 Pages , Grade: 1,3
Catalog Number:
306834
Price:
US$ 18.99
Get the Sony Style - a case study on Sony`s marketing, branding and advertising strategies
Autor:in:
Anonym (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2006 16 Pages , Grade: excellent (A)
Catalog Number:
55665
Price:
US$ 18.99
Global Advertising - Bedingungen der Standardisierung und Differenzierung von Werbekonzeptionen
Autor:in:
Dipl.-Betriebswirtin (FH) Schwerpunkt Marketingmanagement Katja Reinhold (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2006 25 Pages , Grade: 2,3
Catalog Number:
114938
Price:
US$ 19.99
Global Advertising Bedingungen der Standardisierung und Differenzierung von Werbekonzeptionen
Autor:in:
Melanie Berneburg (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2005 26 Pages , Grade: 1,3
Catalog Number:
38574
Price:
US$ 19.99
Grenzen und Möglichkeiten eines Global Advertising
Autor:in:
Carolin Pietsch (Author)
,
Ariane Eckardt (Author)
,
Jochen Stein (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Elaboration , 2000 31 Pages
Catalog Number:
95424
Price:
US$ 0.99
Has the Syntax of Advertising changed? A Syntactic Analysis of Slogans on the basis of Leech’s Concept of Standard Advertising Language
Autor:in:
Marie-Kristin Hofmann (Author)
Subject:
English Language and Literature Studies - Linguistics
Category:
Term Paper , 2014 21 Pages , Grade: 1,3
Catalog Number:
373247
Price:
US$ 16.99
How advertising and consumer culture are contributing to the creation of a homogeneous global culture
Autor:in:
Christoph Behrends (Author)
Subject:
Communications - Mass Media
Category:
Essay , 2005 12 Pages , Grade: 1,7
Catalog Number:
75671
Price:
US$ 15.99
How Far Does Advertising Influence Human Consumption?
Autor:in:
Lea Tappert (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2018 11 Pages , Grade: 1,3
Catalog Number:
1033812
Price:
US$ 18.99
Humor in der Werbung - Neue Erkenntnisse der Forschung
Autor:in:
Marcus Pfeiffer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2008 50 Pages , Grade: 1,3
Catalog Number:
151928
Price:
US$ 21.99
Impacts of Virtual Reality on the Psychology of Users and its Implementation in Brand Communication. VR as the Future of Advertising?
Autor:in:
Kaan Saracoglu (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2021 246 Pages , Grade: 1,0
Catalog Number:
1159651
Price:
US$ 45.99
In Game Advertising
Werbung in Computerspielen
Autor:in:
M.A. Robert Kampf (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper (Advanced seminar) , 2006 13 Pages , Grade: 1,7
Catalog Number:
169963
Price:
US$ 16.99
In-App Advertising als Erlösmodell im mobilen Journalismus. Eine quantitative Inhaltsanalyse zum Einsatz alter und neuer Werbeformen in Tablet-Apps
Autor:in:
Jacqueline Bachhäubl (Author)
Subject:
Communications - Multimedia, Internet, New Technologies
Category:
Bachelor Thesis , 2014 153 Pages , Grade: 1,0
Catalog Number:
309369
Price:
US$ 46.99
In-Game Advertising. Funktion und Einsatz als Marketinginstrument
Autor:in:
Dennis Schindeldecker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2014 14 Pages , Grade: 1,3
Catalog Number:
368182
Price:
US$ 18.99
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