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Brand Management
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Results for »
Brand Management
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Zur Bedeutung von Kategorien und Schemata beim Aufbau und Steuerung von Marken
Autor:in:
Sebastian Huber (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2004 , Grade: 2,0
Price:
US$ 18.99
BMW Brand Audit
Autor:in:
Marion Maguire (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Study , 2004 , Grade: A
Price:
US$ 18.99
International Branding - An Internationalization Approach on the Marketing Level
Autor:in:
Robert Tönnis (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2005 , Grade: 1,3
Price:
US$ 18.99
Brand Portfolio Management. Basic principles and recent trends
Shown in context of a consumer goods company
Autor:in:
Diplom Kaufmann (FH), B.A. (hons) Frank Piotraschke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1,0
Price:
US$ 18.99
Feedback Effects of Brand Extensions
An Analytic Approach Using the Example of Hipp GmbH & Co Vertriebs KG
Autor:in:
Tanja Winterberg (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2007 , Grade: 1,0
Price:
US$ 18.99
Horizontale Markenstrategien
Autor:in:
Diplom-Kaufmann Stefan Klein (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2006 , Grade: 3
Price:
US$ 16.99
Local and Global Management of Branding, Identity and Image
Autor:in:
Felix Zimmermann (Author)
Subject:
Politics - Topic: European Union
Category:
Term Paper , 2009 , Grade: 1,0
Price:
US$ 14.99
Google's main brands in a GE Matrix
International Marketing Strategy: Google's major brands in a portfolio analysis
Autor:in:
Max Adler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2010 , Grade: 1,9
Price:
US$ 16.99
Analysis of value, image and positioning of a brand
An analysis of the brand Apple in Regard to the VIP-Criteria
Autor:in:
Sarah Nagel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2010 , Grade: 1- (A-)
Price:
US$ 17.99
Kriterien für die Eignung eines Markennamens als Dachmarke
Am Beispiel "Nivea"
Autor:in:
Volker Ahmad Qasir (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2007 , Grade: 2,0
Price:
US$ 17.99
Markenerweiterung - Ansatzpunkte und Erfolgsfaktoren
Autor:in:
Rainer Behnke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Essay , 2010 , Grade: 1,0
Price:
US$ 18.99
Brand Comparison Audi, Volkswagen, Volvo
Brand Management and Research
Autor:in:
MSc./ Dipl. Jan Heyn (Author)
,
Patrick Blank (Author)
,
Maximilian Hohmann (Author)
,
Stefan Wozniak (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2010 , Grade: 1,7
Price:
US$ 17.99
Website Evaluation - Branding, Transactional facilities & social networking (www.desigual.com
Autor:in:
MSc./ Dipl. Jan Heyn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2010 , Grade: 1,0
Price:
US$ 17.99
Vertikale Markenarchitektur - Gegenstand, Abgrenzung und Bedeutung für die identitätsorientierte Markenführung
Autor:in:
Thomas Westermann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2010 , Grade: 2,0
Price:
US$ 18.99
The Impact of Web 2.0 on Brand Management
How to Use Web 2.0 Efficiently to Create a Higher Brand Value
Autor:in:
Sandra Spindler (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (undergraduate) , 2011 , Grade: 8
Price:
US$ 17.99
Skandal in Hollywood - Die Wirkung von negativen Berichterstattungen über Superstars auf die Einspielergebnisse ihrer Filme
Autor:in:
Christian Poell (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2010 , Grade: 2,0
Price:
US$ 22.99
The meaning of arts for brands
The example of the Austrian chocolatier Zotter
Autor:in:
B.A. Katharina Maute (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2012 , Grade: 1
Price:
US$ 18.99
Brand Management Concept for a Delivery Service
Autor:in:
Matthias Schimmel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2011 , Grade: 1,0
Price:
US$ 18.99
Facebook-Fanpages als Brand Communities? Eine theoretische Analyse
Autor:in:
Carolin Kaesler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 20.99
Stopping RIM's downfall. A repositioning of the Blackberry brand
Autor:in:
B.A. Jennifer Kint (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Term Paper , 2012 , Grade: 1,0
Price:
US$ 18.99
Olympic Games Ceremonies. An Event Management Perspective
The Branding of a City
Autor:in:
John Jossifakis (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2014 , Grade: 7.5
Price:
US$ 20.99
Consumer Responses to "Rebranding". The Concept of Brand Equity Transfers and Four Different Consumer Response Scenarios
Autor:in:
Teresa Pavelka (Author)
Subject:
Business economics - Company formation, Business Plans
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 20.99
Welchen Beitrag leistet das Neuromarketing aktuell für die Marketingpraxis?
Autor:in:
Andreas Schabert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,7
Price:
US$ 20.99
Die Bedeutung und Aufgaben des Corporate Brand Managements am Beispiel der Nike Inc.
Autor:in:
Gerald Gatow (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2015 , Grade: 1,0
Price:
US$ 17.99
Kohärenz und interdisziplinäre Zusammenarbeit im Zuge der Employer Brand Integration in die Markenarchitektur von Unternehmen
Autor:in:
Pascal Gerard Contursi (Author)
Subject:
Leadership and Human Resources - Miscellaneous
Category:
Term Paper , 2015 , Grade: 1,7
Price:
US$ 18.99
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