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Unternehmensreaktionen auf negatives Word-of-Mouth (WOM)
Eine systematische Literaturanalyse
Autor:in:
Sven Theel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 , Grade: 1,7
Price:
US$ 36.99
Arbeitgeberreputation durch Word of mouth-Kommunikation in Online Social Networks.
Eine empirische Analyse motivationaler Einflussfaktoren.
Autor:in:
Julia Klapczynski (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Thesis (M.A.) , 2011 , Grade: 1,1
Price:
US$ 41.99
Phenomenon of brand hate. Behavioral consequences and managerial implications
Autor:in:
B.Sc. Teresa Pavelka (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2016 , Grade: 1,7
Price:
US$ 20.99
Glaubwürdigkeit im Influencer Marketing. Wie wichtig ist Authentizität auf Instagram?
Autor:in:
Andrea Gigauri (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 42.99
Word-of-Mouth Marketing oder Klassische Werbung? Chancen und Risiken im Kontext der Neukundengewinnung
Eine Gegenüberstellung
Autor:in:
Corinna Fischer (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2014 , Grade: 1,3
Price:
US$ 31.99
Word of Mouth. Critical Analysis of Impact and Accessability
Autor:in:
Julia Zöllner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2015 , Grade: 70
Price:
US$ 6.99
Word-of-Mouth Marketing on Social Media. Influence on Buying Decisions, Evolution and Recommendations for Companies
Autor:in:
Jennifer Bettinger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 , Grade: 1,3
Price:
US$ 39.99
Einfluss von Kundenbindung auf Mundwerbung
Autor:in:
Markus Stegmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2007 , Grade: 1,7
Price:
US$ 17.99
Wie das Web 2.0 die Markenführung beeinflusst
Eine Übersicht, über die Entwicklungen des Web 2.0 im Bezug auf das Marketing der Unternehmen
Autor:in:
Christian Schiller (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2008 , Grade: 8.5
Price:
US$ 16.99
Der Einfluss von Word-of-Mouth-Kommunikation auf die Arbeitgeberattraktivität
Autor:in:
Isabell Stpk (Author)
Subject:
Leadership and Human Resources - Miscellaneous
Category:
Project Report , 2018 , Grade: 1,7
Price:
US$ 16.99
Verkaufssteigerung durch klassische und digitale Mundpropaganda in der Sparte traditionelle Handwerke und Gewerbe
Autor:in:
Mario Hover (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020
Price:
US$ 21.99
Social-Media-Strategie im Destinationsmarketing, untersucht anhand der Generation Millennials
Autor:in:
Angelika Wohofsky (Author)
Subject:
Leadership and Human Resources - Generation Y, Generation Z
Category:
Master's Thesis , 2018 , Grade: 1,0
Price:
US$ 37.99
Electronic Word of Mouth. Motive zum Schreiben von Online Reviews
Autor:in:
Violetta Wißmann (Author)
Subject:
Psychology - Industrial and organizational psychology
Category:
Bachelor Thesis , 2022 , Grade: 1,0
Price:
US$ 31.99
Entwicklung eines Marketing- und Kommunikationskonzeptes
Autor:in:
Anke Jung (Author)
Subject:
Psychology - Industrial and organizational psychology
Category:
Seminar Paper , 2019 , Grade: 1,3
Price:
US$ 16.99
Mechanismen und Wirkung von Persuasion als Mittel der Einstellungsänderung
Autor:in:
Felix Zappe (Author)
Subject:
Psychology - Social Psychology
Category:
Term Paper , 2015 , Grade: 1,3
Price:
US$ 14.99
Eine Analyse von Xing & Facebook im Spannungsfeld von Persönlichkeitsrechten und wirtschaftlichen Interessen
Autor:in:
Anna Schäfer (Author)
Subject:
Business economics - Law
Category:
Diploma Thesis , 2011 , Grade: 1,3
Price:
US$ 39.99
Ökonomische Effekte von Brand Communities aus Unternehmenssicht
Autor:in:
Manuel Radlinger (Author)
Subject:
Business economics - Business Management, Corporate Governance
Category:
Bachelor Thesis , 2017 , Grade: 2,3
Price:
US$ 19.99
Nutzen und praktische Folgen von Hotelbewertungsplattformen und Kundenrezensionen aus Marketingsicht
Wie können Hoteliers Online-Gästebewertungen nutzen und in den betrieblichen Marketingprozess einbinden?
Autor:in:
Felix Jungmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1
Price:
US$ 17.99
Forward-Preisbildung am Markt für Elektrizität
Autor:in:
Bernd Wommer (Author)
Subject:
Business economics - Investment and Finance
Category:
Diploma Thesis , 2007 , Grade: 2,0
Price:
US$ 39.99
Women in Advertising - Women in American Society
Autor:in:
Vanessa Lengert (Author)
Subject:
American Studies - Miscellaneous
Category:
Term Paper , 2006 , Grade: 2,0
Price:
US$ 17.99
Women Voices. Interview with Two Women
Autor:in:
Mac Dennis (Author)
Subject:
Gender Studies
Category:
Essay , 2019
Price:
US$ 6.99
Trafficking in women
Autor:in:
Alena Angelovicova (Author)
Subject:
Sociology - Relationships and Family
Category:
Presentation (Handout) , 2006 , Grade: 67%
Price:
US$ 13.99
Trafficking in Women
Issues, Strategies and Actors
Autor:in:
Annika Peter (Author)
Subject:
Gender Studies
Category:
Term Paper (Advanced seminar) , 2010 , Grade: 1,7
Price:
US$ 16.99
Women in Leading Positions
Autor:in:
Monika Herrmann (Author)
Subject:
Leadership and Human Resources - Miscellaneous
Category:
Term Paper , 2011 , Grade: 1,7
Price:
US$ 6.99
Women in the Military
Autor:in:
B.Sc. (Bachelor of Science) Sarah Dorst (Author)
Subject:
Didactics for the subject English - Discussion and Essays
Category:
Essay , 2009 , Grade: 1,0
Price:
US$ 6.99
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