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Neuromarketing: Was passiert im Kopf des Konsumenten?
Ein Einblick in die Neuroökonomie und deren Nutzen für die Marktforschung.
Autor:in:
Felix Ilse (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2012 , Grade: 1,7
Price:
US$ 22.99
Pionier am Markt gleich Pionier im Kopf gleich Marktführer?
Autor:in:
Daniel Kostyra (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2007 , Grade: 2,0
Price:
US$ 17.99
Die Schockwerbung. Inwiefern ist sie ein werberelevantes Wirkungsprinzip zur Aktivierung von potenziellen Verbraucherkonsumenten?
Autor:in:
Florian Krichenbauer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2019 , Grade: 1,0
Price:
US$ 18.99
Krombacher. Deutschlands erfolgreichste Biermarke und die Produktpolitik auf dem Biermarkt
Autor:in:
Christian Weller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2016 , Grade: 2,3
Price:
US$ 16.99
Produktdifferenzierung in der Mobilfunkbranche
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 , Grade: 1,7
Price:
US$ 36.99
Funktion einer Marke - Penaten
Autor:in:
Heiko Sieben (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2003 , Grade: 1,7
Price:
US$ 6.99
Produktpolitik des Unternehmens "Apple Inc."
Autor:in:
Can Özhan (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2012 , Grade: 1,7
Price:
US$ 18.99
Instrumente der Emotionalisierung im Marketing. Zusammenhänge zwischen multisensorischer Ansprache und crossmedialer Kommunikation
Das Fallbeispiel Coca-Cola
Autor:in:
Svenja Oppermann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2020 , Grade: 1,0
Price:
US$ 16.99
Neuromarketing zur Beeinflussung emotionaler Kaufentscheidungsprozesse. Manipulationstaktik oder unbedenkliche Absatzwirtschaft?
Autor:in:
Nora Hellmich (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Scientific Study , 2020 , Grade: 1,0
Price:
US$ 18.99
Wie führt man ein neues Produkt erfolgreich ein? Marketing-Fallstudie des innovativen kalorienfreien Zuckers "Süßes Glück" der Westzucker AG
Autor:in: Anonymous
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2020 , Grade: 1,7
Price:
US$ 18.99
Marktanalyse für ein Fitnessstudio im Premiumsegment
Autor:in:
Jannik Schalin (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2018 , Grade: 1,2
Price:
US$ 16.99
Neuropricing. Optimale Preisgestaltung mithilfe neurowissenschaftlicher Erkenntnisse
Relevanz für die Gewinnmaximierung in kommerziellen Unternehmen
Autor:in:
Larissa Kuhn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2015 , Grade: 1,3
Price:
US$ 17.99
Die Corporate Identity der Coca-Cola Company
Autor:in:
Alexander Baier (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2015 , Grade: 1,7
Price:
US$ 18.99
Wie kommt Werbung beim Kunden an? Involvementmodelle und Konsumentenforschung
Autor:in:
Timmy Ruppert (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2015 , Grade: 1,3
Price:
US$ 18.99
Neuromarketing. Erfolgsfaktoren von Neuromarketing in Unternehmen
Autor:in:
Viktoria Kroeber (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2013 , Grade: 1,3
Price:
US$ 36.99
Marken wirkungsvoll inszenieren
Naming, Logo- und Produktdesign als visueller Anker am Markt
Autor:in:
Sandra Schleevoigt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2006 , Grade: 1.3
Price:
US$ 19.99
Marketing: Wie fällen Konsumenten Kaufentscheidungen?
Autor:in:
Fabian Stern (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2010 , Grade: 2,3
Price:
US$ 20.99
Einzelmarkenstrategie - Chancen und Risiken
Autor:in:
Anika Jaekel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2009 , Grade: 1,3
Price:
US$ 8.99
Methoden der Generierung von Produktideen als Grundlage der Neuproduktentwicklung
Autor:in:
Konrad Eismann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2011
Price:
US$ 16.99
Nutzenpotenziale des E-Commerce als Vertriebskanal im Business-to-Consumer-Bereich aus Anbieterperspektive am Beispiel der Sportartikelbranche
Autor:in:
Julia Walter (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2009 , Grade: 2,0
Price:
US$ 17.99
Kritische Überprüfung ausgewählter Marketingkampagnen auf neuroökonomischer Basis am Beispiel McDonalds
Autor:in:
Juliane Meyer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2010 , Grade: 1,7
Price:
US$ 16.99
Erfolgsfaktoren der Markendehnung
Autor:in:
Claudia Grodno (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2010 , Grade: 1,7
Price:
US$ 31.99
Verhaltenstheoretische Analyse des Co-Brandings
Einstellungsbildung und Imagetransfer
Autor:in:
Leo Ferdinand Chwoika (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2006 , Grade: 2,3
Price:
US$ 31.99
Getränkeinnovation Red Bull Energy Drink
Autor:in:
Dominic Weckmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2009 , Grade: 1,7
Price:
US$ 17.99
Unterschiede in der Werbung in Deutschland und Großbritannien
Autor:in:
Kathrin Segeritz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2006 , Grade: 1,7
Price:
US$ 17.99
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