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Academic texts about Marketing
3610 publications
Page 65 of 73
The Effect of Antecedent Variables on Brand Loyalty Intentions in Context of Mobile Service Industry of Pakistan
Effect of Customer Equity Drivers on Brand Loyalty Intentions
Autor:in:
Faizan Khan (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Academic Paper , 2018 72 Pages , Grade: 4.0
Catalog Number:
441969
Price:
US$ 34.99
The effect of branding on the development of a company with an example of Puma
A critical analysis
Autor:in:
Dipl. Wirt.-Inf. (FH), Dipl. Kfm. (FH), BBA Andreas Schutt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2009 53 Pages , Grade: 2,0
Catalog Number:
177238
Price:
US$ 21.99
The Effect of Customer Relationship Marketing on Customer Loyalty. Case Study of Commercial Banks in Nekemte Town
Autor:in:
Musefa Yesin (Author)
Subject:
Business economics - Market research
Category:
Case Study , 2021 94 Pages , Grade: 90.5
Catalog Number:
1160755
Price:
US$ 42.99
The Effects of Traders Competitive Rivalry on Livestock Market Access in Pastoral Areas. A Case of Turkana County in Kenya
Autor:in:
Ekiru Francis Anno (Author)
Subject:
Business economics - Market research
Category:
Doctoral Thesis / Dissertation , 2022 606 Pages , Grade: Overall CPA 3.93.
Catalog Number:
1356828
Price:
US$ 46.99
The future of inflight entertainment in Europe, according to passenger expectations
How the airline industry should embrace, and not fear, consumer technology.
Autor:in:
Jasmin Schawalder (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 111 Pages , Grade: 19/20
Catalog Number:
268876
Price:
US$ 52.99
The global green consumer - A cross border market
Autor:in:
Franziska Guhr (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2007 20 Pages , Grade: 74,0
Catalog Number:
85777
Price:
US$ 18.99
The global-local paradox in international advertising. Can marketing really be international?
Autor:in:
Christina Liessem (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2011 19 Pages , Grade: 74%
Catalog Number:
283946
Price:
US$ 18.99
The Goal-Oriented Handling of Social Media in the Event Industry
Recommended Procedures
Autor:in:
Jeannette Groesgen (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2011 57 Pages , Grade: 1,3
Catalog Number:
231448
Price:
US$ 21.99
The Growth of "Innocent Drink Ltd."
Autor:in:
Corinna Schmidt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2008 7 Pages , Grade: First / 74
Catalog Number:
125737
Price:
US$ 6.99
The Horsepower of Car Reviews
Autor:in:
Phoenix Hy (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 87 Pages , Grade: 1st
Catalog Number:
337005
Price:
US$ 42.99
The Challenges of Marketing Logistics
Autor:in:
(Ph.D Business Administration) Syed Salman Qadri (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Research Paper (postgraduate) , 2022 8 Pages , Grade: PhD scholar
Catalog Number:
1243850
Price:
US$ 6.99
The Impact of Artificial Intelligence on Digital Marketing. A Case of Nigerian SMEs
Autor:in:
Adaobi Oti (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2024 89 Pages , Grade: 66
Catalog Number:
1550288
Price:
US$ 42.99
The impact of E-Commerce on Supply Chain Management
Autor:in:
Dipl.-Betriebswirt (FH) Christian Nicke (Author)
Subject:
Business economics - Supply, Production, Logistics
Category:
Essay , 2006 20 Pages , Grade: 5,0 (sehr gut)
Catalog Number:
80393
Price:
US$ 18.99
The impact of emotional branding on brand loyalty in the skin care market
Comparing the German and the UK market using the example of Nivea and Dove
Autor:in:
Jennifer Sonntag (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 88 Pages , Grade: 67
Catalog Number:
337830
Price:
US$ 42.99
The Impact of Market Orientation on Business Performance. A Study on the Food and Beverage Industry in Sri Lanka
Autor:in:
Sanath Dasanayaka (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 80 Pages
Catalog Number:
341567
Price:
US$ 34.99
The Impact of PR as a Communication Tool of U.K. Budget Airlines
Autor:in:
Matthias Schimmel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2011 98 Pages , Grade: 1,0
Catalog Number:
232912
Price:
US$ 52.99
The impact of product packaging on consumers’ value perception
Does packaging enable retailers to take premium pricing with their retailer brand premium tier in the food segment in Germany?
Autor:in:
Christoph Breetz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 79 Pages , Grade: 1.0
Catalog Number:
266639
Price:
US$ 40.99
The Impact of Social Media Marketing on Consumer Behavior. A Case Study on Zomato
Autor:in:
A. M. Joseph Kumar et. al (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Essay , 2025 56 Pages , Grade: A
Catalog Number:
1618797
Price:
US$ 0.99
The Impact of Technology on Marketing Strategy
Autor:in:
Volker Schmid (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2005 19 Pages , Grade: A (80 percent)
Catalog Number:
38123
Price:
US$ 18.99
The Importance of Customer Relationship Management in Business Marketing
Autor:in:
Robert Stolt (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Essay , 2010 18 Pages , Grade: A
Catalog Number:
150101
Price:
US$ 16.99
The influence of culture on brand positioning strategy
Autor:in:
MA Guido Maiwald (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Scientific Essay , 2005 16 Pages
Catalog Number:
205465
Price:
US$ 16.99
The influence of IoT on CRM. Conditions and possibilities in B2C markets
Autor:in:
Robin Hafer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020 88 Pages
Catalog Number:
504359
Price:
US$ 42.99
The influence of packaging colour on expected and perceived product attributes of low-involvement products. Colour as a silent salesman
Autor:in:
Jessica Novi (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 54 Pages , Grade: 1
Catalog Number:
1190748
Price:
US$ 21.99
The Influence of social media marketing, brand loyalty, brand awareness towards consumer purchase intention. An empirical analysis
Autor:in:
Yusuf Balarabe Abdullahi (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 88 Pages , Grade: 3.9
Catalog Number:
996400
Price:
US$ 42.99
The intention of Western Wines to market Kumala wines in Japan.
Autor:in:
Alexander Dürr (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2004 23 Pages , Grade: 2,0
Catalog Number:
55948
Price:
US$ 19.99
The Interrelation between Private Label Brand Image and Store Image. A Systematic Literature Overview
Autor:in:
Jana Defontis (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 35 Pages , Grade: 2,0
Catalog Number:
915008
Price:
US$ 19.99
The Marketing Concept of FC Bayern Munich. Emotionality as Driver of Success
Autor:in:
Matthias Ackermann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2014 32 Pages
Catalog Number:
274808
Price:
US$ 19.99
The Marketing of Terrorism. Analysing the Use of Social Media by ISIS
Autor:in:
Lisa Wiechert (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis , 2016 131 Pages , Grade: 1,0
Catalog Number:
356498
Price:
US$ 42.99
The Marketing Plan of Solar Frame in Germany
Marketing Plan - Mix of Photovoltaik
Autor:in:
Shanshan Ren (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2011 59 Pages , Grade: 1,7
Catalog Number:
189603
Price:
US$ 21.99
The Marketing Strategy of Innocent Drinks
Autor:in:
Lioba Frings (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2015 7 Pages , Grade: 1,3
Catalog Number:
368133
Price:
US$ 6.99
The Marketing Strategy of Oatly
Autor:in:
Eva Lang (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2021 20 Pages
Catalog Number:
1190289
Price:
US$ 16.99
The meaning of arts for brands
The example of the Austrian chocolatier Zotter
Autor:in:
B.A. Katharina Maute (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2012 26 Pages , Grade: 1
Catalog Number:
210600
Price:
US$ 19.99
The Meaning of Customer Databases in Direct Marketing
Autor:in:
Christof Strejcek (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2002 13 Pages , Grade: 2,0 (B)
Catalog Number:
108427
Price:
US$ 0.99
The Metaverse in Marketing and Sales. Fields of Application in the B2B Sector
Autor:in:
Jakob Ramsenthaler (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2022 89 Pages , Grade: 1,3
Catalog Number:
1377519
Price:
US$ 42.99
The Operational Success Factors for Sustainability Marketing among Fast-Moving Consumer Goods
Autor:in:
Anonym (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2021 68 Pages , Grade: 1,7
Catalog Number:
1302190
Price:
US$ 26.99
The perception of LGBTQ influencers on Social Media. YouTube Analysis
Autor:in:
Stephanie Sabala (Author)
Subject:
Communications - Multimedia, Internet, New Technologies
Category:
Research Paper (undergraduate) , 2019 19 Pages , Grade: 3.5
Catalog Number:
494224
Price:
US$ 16.99
The Phenomenon of “Harry Potter Himself”
Marketing of Harry Potter
Autor:in:
Beatrice Dietel (Author)
Subject:
English Language and Literature Studies - Other
Category:
Essay , 2010 5 Pages , Grade: 1,7
Catalog Number:
173871
Price:
US$ 6.99
The Political and Legal Environment for Cigarette Marketing
Autor:in:
Kimberly Wylie (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2004 6 Pages , Grade: A
Catalog Number:
130563
Price:
US$ 6.99
The Potential of Influencer Marketing for Tour Operators to Increase Brand Value
Autor:in:
Alina F. (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Bachelor Thesis , 2019 77 Pages , Grade: 1,3
Catalog Number:
922846
Price:
US$ 34.99
The potential threat of corporate growth
Autor:in:
Simon Hoese (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2007 25 Pages , Grade: 2,0
Catalog Number:
79604
Price:
US$ 19.99
The Relationship Marketing of Nike
Autor:in:
Christian Münch (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Term Paper , 2012 19 Pages
Catalog Number:
213538
Price:
US$ 0.99
The role and value of long term relationships in business to business environment
Autor:in:
Dipl.-Kaufmann techn. Oliver Florian Friede (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2002 22 Pages , Grade: 1,3 (A)
Catalog Number:
8890
Price:
US$ 19.99
The Role of Artificial Intelligence (AI) with the Change of Marketing Communication
Autor:in:
Jar Tiautrakul (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2019 6 Pages
Catalog Number:
490949
Price:
US$ 0.99
The role of Costumer Service in a Marketing Campaign
Autor:in:
Ugwuja Chinonso Oliver (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Academic Paper , 2018 21 Pages , Grade: 2.1
Catalog Number:
500616
Price:
US$ 18.99
The Role of Culture in Social Media Marketing. A Systematic Literature Review
Autor:in:
Nivedha Mahendran (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2018 84 Pages , Grade: 1,7
Catalog Number:
458542
Price:
US$ 42.99
The Role of Photography and Cinema in the Rise of Mass Consumer Culture in the Early Twentieth Century
Autor:in:
Dr. Sabine Mercer (Author)
Subject:
Communications - Media History
Category:
Essay , 2006 26 Pages , Grade: High Distinction
Catalog Number:
300164
Price:
US$ 18.99
The Role of Social Marketing in Behavior Change. A Case Study of the "Truth" Anti-Smoking Campaign
Autor:in:
Joeleen Kimbell (Author)
Subject:
Business economics - Market research
Category:
Case Study , 2023 13 Pages , Grade: A
Catalog Number:
1559462
Price:
US$ 7.99
The role of trust in personal selling
A literature review
Autor:in:
Hendrik Liszetzki (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2009 29 Pages , Grade: 1,3
Catalog Number:
196881
Price:
US$ 19.99
The Service Dominant Logic of Marketing
Literature Review and Similarities with Business-to-Business Marketing
Autor:in:
Christina Anhäuser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2011 53 Pages , Grade: 1,3
Catalog Number:
175279
Price:
US$ 40.99
The Seven P’s of the Apple Watch’s Marketing-Mix
Autor:in:
Santiago Mas (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate) , 2016 15 Pages , Grade: 1,3
Catalog Number:
437674
Price:
US$ 18.99
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