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Academic texts about Relationship Marketing
22 publications
Analyzing and comparing transactional and relationship marketing. Interaction approach and organizational buying
Autor:in:
Fotini Mastroianni (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Essay , 2013 13 Pages
Catalog Number:
359501
Price:
US$ 18.99
Ansätze der neuen Institutionenökonomik und ihre Bedeutung für das CRM
Autor:in:
Jens Müller-Hopf (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2002 24 Pages , Grade: 1,7
Catalog Number:
4858
Price:
US$ 19.99
Besucherbindung im Freien Theater - Relationship Marketing in Non-Profit-Organisationen
Analyse und Strategien am Beispiel des theaterzentrum deutschlandsberg
Autor:in:
Gerd Wilfing (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2012 54 Pages , Grade: 1,0
Catalog Number:
211555
Price:
US$ 17.99
Customer Relationship Management (CRM). Überblick über ein neues Paradigma des Marketings
Autor:in:
Christopher Holfeld (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Seminar Paper , 2014 19 Pages , Grade: 1,3
Catalog Number:
288685
Price:
US$ 16.99
Customer Relationship Management. Ziele, Elemente und Ausgestaltung
Autor:in:
Judith Mittmann (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Term Paper , 2014 20 Pages , Grade: 1,3
Catalog Number:
279966
Price:
US$ 16.99
Databasegestützte Marketing-Kommunikation im Internet als Instrument des Relationship-Marketing für reproduzierbare Kulturgüter
Autor:in:
Marcus Blatt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 1998 97 Pages , Grade: 2,0
Catalog Number:
1305
Price:
US$ 42.99
E’Khaya’s Customer Acquisition and Retention
Autor:in:
Armstrong Odiwuor (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Case Study , 2024 18 Pages , Grade: A
Catalog Number:
1452823
Price:
US$ 18.99
Elektronisches Relationship-Marketing im Dienstleistungsbereich
Autor:in:
Dipl.-Kfm. Josef Trajer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2007 84 Pages , Grade: 2,0
Catalog Number:
87922
Price:
US$ 42.99
Implikationen aus der sozialwissenschaftlichen Forschung für den Aufbau von Online Kundenbeziehungen im Retail Banking
Autor:in:
Christian Schaab (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2009 79 Pages , Grade: 1,0
Catalog Number:
150744
Price:
US$ 40.99
Internationales Relationship Marketing: Der Einfluss der Kultur auf den Aufbau von Geschäftsbeziehungen
Autor:in:
Christian Schlosser (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2010 59 Pages , Grade: 1,7
Catalog Number:
192672
Price:
US$ 21.99
Kinder als relevante Zielgruppe im Customer Relationship Marketing am Beispiel von Kundenclubs
Autor:in:
Veronika Hartl (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Bachelor Thesis , 2013 55 Pages , Grade: 2,0
Catalog Number:
270797
Price:
US$ 21.99
Kundenzufriedenheit im Profisport
Eine empirische Analyse der Besucherstrukturen des KSV Hessen Kassels
Autor:in:
Denys Sapiton (Author)
Subject:
Sport - Sport Economics, Sport Management
Category:
Diploma Thesis , 2013 101 Pages , Grade: 1,3
Catalog Number:
230133
Price:
US$ 34.99
Möglichkeiten und Grenzen des Relationship Marketing und One-to-One-Marketing bei Direktbanken
Autor:in:
Marco Ahlers (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2002 75 Pages , Grade: 2,0
Catalog Number:
5770
Price:
US$ 34.99
Network Marketing - Enrichment or deception?
Autor:in:
Gunnar Schuster (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2010 114 Pages , Grade: 1,7
Catalog Number:
182520
Price:
US$ 42.99
Optimierung der Vermarktung des Basis-Marketing-Konzeptes „Hallo Nachbar“ für Autowerkstätten mit Hilfe des Relationship-Marketing
Autor:in:
Jens Rosenow (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2007 36 Pages , Grade: 2,0
Catalog Number:
118116
Price:
US$ 19.99
Relationship Marketing als Methode zur langfristigen Bindung begeisterter Kunden an die Café Kette „Plantilicous“
Autor:in:
Anonym (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2017 35 Pages , Grade: 1,3
Catalog Number:
379294
Price:
US$ 19.99
Relationship Marketing in International Marketing/Sales Channels
Towards the conceptualization of relationship-based competitive advantages and a Relationship Management Balanced Scorecard
Autor:in:
Tim Hüfner (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2007 89 Pages , Grade: A
Catalog Number:
112492
Price:
US$ 42.99
Social Commerce als Disziplin des E-Commerce 2.0. Erfolgreiches Relationship-Marketing bei ABOUT YOU am Beispiel von "You&Idol"
Autor:in:
Michèle Nemsow (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper (Advanced seminar) , 2018 44 Pages , Grade: 1,0
Catalog Number:
438684
Price:
US$ 21.99
Social Media Marketing
A critical and evaluative account on the emergence and principles of social media marketing and its true potential to enhance the marketing initiatives of hotels and other organisations
Autor:in:
BA MSc Christoph Müller (Author)
Subject:
Communications - Multimedia, Internet, New Technologies
Category:
Scientific Essay , 2011 53 Pages , Grade: A
Catalog Number:
200590
Price:
US$ 21.99
Strategieentwicklung für das Startup-Unternehmen der marktorientierten Ausrichtung
Autor:in:
BA Valeriya Polyakova (Author)
Subject:
Business economics - Company formation, Business Plans
Category:
Term Paper (Advanced seminar) , 2007 14 Pages , Grade: 1,0
Catalog Number:
158700
Price:
US$ 18.99
The Importance of Customer Relationship Management in Business Markets (B2B)
Autor:in:
Timo Beck (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Scientific Essay , 2010 12 Pages , Grade: 1,0
Catalog Number:
147717
Price:
US$ 16.99
The Role of CRM in Maximizing Customer Satisfaction
Autor:in:
Nashra Rafiq (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Term Paper , 2020 13 Pages , Grade: A+
Catalog Number:
1449227
Price:
US$ 16.99
