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Krise
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Ein Image in der Krise. Zum Einfluss der Volkswagen-Affäre auf das Unternehmensimage
Autor:in:
S. Wolff (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2016 , Grade: 1,3
Price:
US$ 42.99
Unternehmen in der Krise. Wirkung einer Entschuldigung in einer vermeidbaren Krisensituation
Ein Vergleich der Krisenkommunikationsstrategie "Apology" mit äquivalenten Strategien
Autor:in:
Leona Engelen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 1,7
Price:
US$ 36.99
Kommunikationsoptimierung in sozialen Netzwerken am Beispiel der PR-Krise von Nestlé
Autor:in:
Inessa Koch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2013 , Grade: 1,3
Price:
US$ 17.99
Erfolgsfaktoren unternehmerischer Krisen-PR
Die Beeinflussung von Krisendiskursen am Beispiel von Pressemitteilungen
Autor:in:
Florian Scharr (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Doctoral Thesis / Dissertation , 2006 , Grade: 1,5
Price:
US$ 43.99
Kein Weg aus der Krise? Gründe für die Entwicklung der Unternehmenskrise von Air Berlin
Autor:in:
Patrick Hirschauer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2018 , Grade: 1,0
Price:
US$ 20.99
Krisenkommunikation. Die Bedeutung für die Bewältigung von Krisen aus Unternehmenssicht
Autor:in:
Nils Franke (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2011 , Grade: 2,3
Price:
US$ 17.99
Krisenkommunikation bei Tourismusunternehmen aufgrund ad hoc auftretender Krisen am Beispiel des 11. Septembers 2001
Autor:in:
Nancy Dembiany (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2002 , Grade: 1.3
Price:
US$ 36.99
Krisenmanagement. Marketingstrategien in der Krise
Fallbeispiel Volkswagen
Autor:in:
Sarah Berger (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 , Grade: 93%
Price:
US$ 18.99
Kaufen Kunden seit der Pandemie anders ein? Auswirkungen der Corona-Krise auf die Markt- und Kommunikationspolitik von Unternehmen
Autor:in:
Phillip Jeksties (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2021
Price:
US$ 36.99
Marketing flops: Typology and cases
Autor:in:
Sarah Hündgen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2010 , Grade: 1,3
Price:
US$ 31.99
Krisenkommunikation bei der Loveparade 2010
Autor:in:
Mona Schmadl (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2010 , Grade: 1,3
Price:
US$ 18.99
Der Shitstorm: Die neue Macht der Konsumenten durch Social Media
Die Auswirkungen auf die Kommunikationsstrategien von Unternehmen
Autor:in:
Andreas Naber (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2012 , Grade: 1,7
Price:
US$ 22.99
Neurokrisenkommunikation
Krisenkommunikation im Lichte der neueren Erkenntnisse der Neurowissenschaft
Autor:in:
Diplom Kaufmann (FH) Carsten Koch (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2010 , Grade: 2
Price:
US$ 31.99
Marketing in Krisenzeiten - Konsumgüter vs. langlebige Gebrauchsgüter
Autor:in:
André Wycisk (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2010 , Grade: 1,3
Price:
US$ 17.99
Krisenkommunikation auf Corporate Websites versus Online-Nachrichtenseiten. Welche Wirkung haben personalisierte und nicht-personalisierte Kommunikation?
Autor:in:
David Möller (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2019
Price:
US$ 36.99
Die Nutzung sozialer Medien in Unternehmenskrisen. Einfluss auf die klassische Krisenkommunikation und strategischer Einsatz
Autor:in:
Sandra Heimrich (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2016 , Grade: 1,3
Price:
US$ 18.99
Marketing in der Rezession. Veränderte Konsummuster und Firmenstrategien
Autor:in:
Sissy Steinbrecher (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2015 , Grade: 2
Price:
US$ 20.99
Konsumverhalten zu Zeiten der Finanzkrise am Beispiel von Studierenden
Autor:in:
Manuel Bouvier (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2010 , Grade: 1,0
Price:
US$ 31.99
Präventive Maßnahmen der Krisenkommunikation aus Sicht der Unternehmensführung
Autor:in:
Ann-Kathrin Kempmann (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2016 , Grade: 2,0
Price:
US$ 18.99
Krisenkommunikation und Krisenmanagement bei der PepsiCo
Autor:in:
Hanna Treyer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2019 , Grade: 1,3
Price:
US$ 16.99
Krisenkommunikation und Beurteilung eines Praxisbeispiels. Der Absturz des Germanwings Fluges 4U 9525
Autor:in:
Nicole Tornow (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2015 , Grade: 1,3
Price:
US$ 17.99
Marketing im Kontext existenzieller Unternehmenskrisen unter besonderer Berücksichtigung des Bankensektors
Möglichkeiten, Grenzen, Handlungsempfehlungen
Autor:in:
Benjamin Zühr (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2013 , Grade: 1,7
Price:
US$ 41.99
Ein komparativer Vergleich von Unternehmens- vs. Branchenkrisen und Länder- vs. Weltkrisen als Determinanten des Wettbewerbsverhaltens unter besonderer Berücksichtigung des Pricing
Autor:in:
Alexander Köthe (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2003 , Grade: 2
Price:
US$ 18.99
Die Rolle von Social Media in der Krisenkommunikation. Der Fall BP und Deepwater Horizon im Golf von Mexico
Autor:in:
Florian Covi (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2012 , Grade: 2,0
Price:
US$ 36.99
Krisenkommunikation als Spezialfach der PR
Autor:in:
Kerstin Schaaf (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2011 , Grade: 1,0
Price:
US$ 17.99
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