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Academic texts about Customer Lifetime Value
27 publications
Page 1 of 2
Allocating Customer's Wallet. Das Konzept und die Methoden zur Messbarkeit von Customer Wallet Size
Autor:in:
Shengjie Qi (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2018 40 Pages , Grade: 1,7
Catalog Number:
1036471
Price:
US$ 19.99
Ansätze und Modelle zur Berechnung des Kundenwertes
Autor:in:
Ivan Konovalov (Author)
Subject:
Business economics - Trade and Distribution
Category:
Term Paper , 2015 21 Pages , Grade: 1,0
Catalog Number:
373618
Price:
US$ 18.99
Aussagekraft von Ansätzen zur Messung des Kundenwertes
Autor:in:
Witt Timm (Author)
Subject:
Business economics - Controlling
Category:
Seminar Paper , 2008 24 Pages , Grade: 2.0
Catalog Number:
121630
Price:
US$ 19.99
Customer Equity Analyses
Applicabilities and Limitations in Value-Based Management
Autor:in:
Dipl.-Kfm. (FH), BBA Kay-Oliver Bunn (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2008 82 Pages , Grade: 1,7
Catalog Number:
125491
Price:
US$ 42.99
Customer Lifetime Value als Konzept zur Ermittlung des Kundenwertes von Ausstellern für Messegesellschaften
Autor:in:
Lorenz Alexander Rau (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Diploma Thesis , 2009 70 Pages , Grade: 2,3
Catalog Number:
142309
Price:
US$ 34.99
Customer Lifetime Value. Was ist ein Kunde wert?
Eine Methode zur Kundenbewertung in der Reisebranche
Autor:in:
Mag. (FH) Manuela Strasser (Author)
Subject:
Tourism - Miscellaneous
Category:
Diploma Thesis , 2007 151 Pages , Grade: 1
Catalog Number:
85418
Price:
US$ 46.99
Customer Relationship Management - Der Customer Lifetime Value
Autor:in:
Hendrik Schneider (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Seminar Paper , 2011 25 Pages , Grade: 1,7
Catalog Number:
182214
Price:
US$ 18.99
Customer Targeting - Überblick über die empirischen Erkenntnisse
Autor:in:
Dipl.-Kfm. André Wycisk (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2010 62 Pages , Grade: 2,0
Catalog Number:
161700
Price:
US$ 34.99
Der Kunde im Wandel. Auswirkungen des Social Webs auf die Kundenwertbetrachtung
Autor:in:
Monika Sadowska (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Master's Thesis , 2012 93 Pages , Grade: 1,3
Catalog Number:
367607
Price:
US$ 42.99
Dienstleistungscontrolling
Autor:in:
Sebastian Kusnierz (Author)
Subject:
Business economics - Controlling
Category:
Term Paper , 2010 27 Pages , Grade: 1,7
Catalog Number:
152304
Price:
US$ 19.99
Entwicklung eines datenanalytischen Dashboards zur Unterstützung von Kundenbindungs- und Kampagnenstrategien im Schreibwarenhandel
Autor:in:
Anonym (Author)
Subject:
Business economics - Customer Relationship Management, CRM
Category:
Term Paper , 2024 32 Pages , Grade: 2,3
Catalog Number:
1680856
Price:
US$ 18.99
Ermittlung des Customer Lifetime Values von Privatkunden eines Kreditinstituts
Autor:in:
Adrian Holzheimer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2019 21 Pages , Grade: 1,7
Catalog Number:
504869
Price:
US$ 18.99
Establishing the Synergy between Finance & Marketing in Lodging Operations
Customer Profitability Analysis
Autor:in:
Shanin Schuessler (Author)
Subject:
Tourism - Hotel Industry / Catering
Category:
Research Paper (postgraduate) , 2010 20 Pages , Grade: A+
Catalog Number:
172304
Price:
US$ 0.99
Hazard-Raten-Modelle und ihr Anwendungspotenzial bei der Berechnung des Customer Lifetime Value
Autor:in:
Marlene Bleicher (Author)
Subject:
Computer Science - Commercial Information Technology
Category:
Bachelor Thesis , 2010 51 Pages , Grade: 1,0
Catalog Number:
267589
Price:
US$ 17.99
Herausforderung "Always, Everywhere". Marktanalyse der Interaktionsbeziehungen zwischen stationärem und Online-Einzelhandel
Autor:in:
Sebastian Sprünker (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Bachelor Thesis , 2017 78 Pages , Grade: 1,7
Catalog Number:
375650
Price:
US$ 16.99
Key-Account-Lifetime-Value-Modelle im Strategischen Kundencontrolling
Autor:in:
Stefanie Oehl (Author)
Subject:
Business economics - Controlling
Category:
Diploma Thesis , 2009 61 Pages , Grade: 2,3
Catalog Number:
136680
Price:
US$ 34.99
Kundenbindung. Aktuelle Bedeutung für anbietende Unternehmen
Autor:in:
Nils Franke (Author)
Subject:
Business economics - Miscellaneous
Category:
Term Paper , 2011 25 Pages , Grade: 1,3
Catalog Number:
300565
Price:
US$ 19.99
Kundencontrolling im Rahmen der strategischen Unternehmensführung
Autor:in:
Bastian Schwarzer (Author)
Subject:
Business economics - Controlling
Category:
Diploma Thesis , 2008 112 Pages , Grade: 1.3
Catalog Number:
116936
Price:
US$ 42.99
Kundenwertmanagement im Private Banking. Eine Analyse im besonderen Hinblick auf den Customer Lifetime Value
Autor:in:
Maximilian Ritz (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2016 18 Pages , Grade: 2,0
Catalog Number:
376316
Price:
US$ 18.99
Kundenwertorientiertes Customer Relationship Management als Determinante ökonomischer Kundenbindung
Eine empirische Analyse aus der Kundensicht zum Status Quo und künftigen Entwicklungen im stationären Einzelhandel
Autor:in:
Diplom Kaufmann Univ. / Diplom Wirtschaftsinformatiker Univ. Christian Werner (Author)
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Diploma Thesis , 2009 127 Pages , Grade: 1,0
Catalog Number:
125461
Price:
US$ 42.99
Möglichkeiten und Grenzen des Customer Lifetime-Ansatzes zur Kundenbewertung
Autor:in:
Christoph Weigel (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Term Paper , 2012 14 Pages , Grade: 1,3
Catalog Number:
187071
Price:
US$ 18.99
Marketing- und Vertriebscontrolling: Begriffsklärung, Abgrenzung, Aufgaben und Instrumente
Autor:in:
Peter Schumann (Author)
Subject:
Business economics - Controlling
Category:
Diploma Thesis , 2007 62 Pages , Grade: 1,9
Catalog Number:
78447
Price:
US$ 34.99
Methoden im B2B-Vertriebsmanagement zur Unternehmens- und Wettbewerbsanalyse und der Kundenwertbestimmung
Autor:in:
Emre Duman (Author)
Subject:
Business economics - Miscellaneous
Category:
Bachelor Thesis , 2015 218 Pages , Grade: 1,1
Catalog Number:
310411
Price:
US$ 46.99
Methoden zur Kundenbasisanalyse
Autor:in:
Sven Duggen (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Seminar Paper , 2010 20 Pages , Grade: 1,3
Catalog Number:
170292
Price:
US$ 18.99
The influence of IoT on CRM. Conditions and possibilities in B2C markets
Autor:in:
Robin Hafer (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Textbook , 2020 88 Pages
Catalog Number:
504359
Price:
US$ 42.99
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